Cooling Comfort: Auto-Ventilated Seats Market to Reach US$ 18.43 Billion by 2033

The auto-ventilated seats market is poised for substantial growth, with a projected valuation of US$ 8,560.1 million in 2023 and an expected rise to US$ 18.43 Billion by 2033, representing a significant compound annual growth rate (CAGR) of 8.0% during the forecast period.

This growth is primarily driven by several key factors. Firstly, the increasing popularity of premium vehicles is fueling demand for auto-ventilated seats, as consumers seek enhanced comfort and luxury features in their vehicles. Additionally, the adoption of powered auto seats in mid-segment cars and SUVs is further driving market growth, as automakers incorporate advanced seating solutions to differentiate their products and attract consumers. Moreover, the growing popularity of aftermarket seating solutions is contributing to market expansion, as consumers seek customizable options to upgrade their vehicle interiors.

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Furthermore, the rising demand for automobiles in Asia Oceania countries like China, Japan, and India is a significant driver of market growth, with China expected to emerge as the region’s fastest-growing auto-ventilated seats market due to increasing vehicle production and sales. As the market for mid and upper-tier SUVs expands in these regions, there is a growing need for motorized and heated seating, further boosting market demand. Overall, these trends underscore the increasing consumer preference for comfort and convenience features in vehicles, driving the adoption of auto-ventilated seats and presenting significant opportunities for market growth in the coming years.

Recent Development

General Motors said in November 2022 that automobiles affected by the recent withdrawal of heated and ventilated seats due to a semiconductor shortage will be eligible for a refit process the following year.

Tata Harrier new top models without ventilated seats with connected car technologies will be offered in May 2022. The new variations will slot immediately below the top-spec XZ+ versions and the Harrier SUV’s Kaziranga Edition. The driver seat now offers six-way power adjustment as well as lumbar support that may be adjusted. However. Tata has not included items such as ventilated seats and iRA linked car technologies in the latest Harrier versions.

Key Companies Profiled

  1. Lear Corporation
  2. Adient Plc
  3. Magna International Inc.
  4. Toyota Boshoku Corporation
  5. Dura Automotive Systems
  6. Gentherm
  7. TS Tech Co., Ltd
  8. Faurecia SA
  9. Brose Fahrzeugteile GmbH and Co.
  10. NHK Spring Co. Ltd.
  11. Continental AG
  12. Grammer AG
  13. Hyundai Transys

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Key Segments Covered in the Auto Ventilated Seats Market Report

By Vehicle Type:

  • Economy Cars
  • Mid-size Cars
  • Luxury Cars

By End User:

  • OEMs
  • Aftermarket

By Fan Type:

  • Axial Fan
  • Radial Fan

By Region:

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • Asia Pacific excluding Japan (APEJ)
  • Japan
  • Middle East & Africa (MEA)

Author

Nikhil Kaitwade (Associate Vice President at Future Market Insights, Inc.) has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.

His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.

Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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