Anticipated to reach a value of US$ 106.9 billion in 2023, the global water dissolvable labels market is poised for significant expansion driven by technological advancements. Projections indicate a steady growth trajectory with a Compound Annual Growth Rate (CAGR) of 5.0% between 2023 and 2033, resulting in a total valuation of around US$ 174.2 billion by 2033. This growth underscores the increasing adoption of water dissolvable labels across various industries, fueled by their eco-friendly properties and versatility. As demand for sustainable packaging solutions rises, the water dissolvable labels market is positioned for substantial growth and innovation in the coming decade.
The adoption of water dissolvable labels in various industries is spurred by the imperative to reduce packaging waste. In response to the escalating global emphasis on sustainability, both businesses and consumers are actively seeking innovative packaging solutions that minimize environmental impact. Water dissolvable labels offer a compelling solution to this challenge by providing a more eco-friendly and efficient labeling option.
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One of the major factors contributing to the growth of the water dissolvable labels market is the regulatory compliance and product safety. Industries, especially those dealing with food, pharmaceuticals, and chemicals, are subject to stringent regulations regarding product labeling and safety information. Water dissolvable labels ensure that all necessary information is communicated accurately and safely, reducing the risk of non-compliance and contributing to product safety.
The rise of e-commerce has revolutionized consumer shopping habits, making the unboxing experience a crucial touchpoint. Water dissolvable labels enhance this experience by effortlessly dissolving upon contact with water during unboxing. The feature adds an element of surprise and delight for consumers, leaving a positive and memorable impression.
Water dissolvable labels eliminate the need for labor-intensive label removal processes, reducing operational costs for businesses. Manufacturers benefit from improved efficiency in labeling and packaging processes, leading to overall cost savings and enhanced productivity.
Business Growth Drivers:
- Environmentally Conscious Consumers: With growing environmental concerns, there’s a shift towards eco-friendly packaging solutions. Water-soluble labels align with this trend as they reduce plastic waste and are biodegradable.
- Regulatory Compliance: Stringent regulations regarding packaging materials and recyclability drive the demand for sustainable labeling solutions. Water-soluble labels comply with these regulations, enhancing their market demand.
- Increasing Usage in Pharmaceutical and Food Industries: These industries prioritize safety and compliance. Water-soluble labels offer advantages such as easy removal without leaving residues, making them suitable for labeling products in these sectors.
- Convenience and Efficiency in Label Application: Water-soluble labels are easy to apply and remove, reducing production time and costs for manufacturers. This convenience appeals to businesses seeking efficient labeling solutions.
- Technological Advancements: Ongoing advancements in labeling technologies have improved the quality, durability, and versatility of water-soluble labels, making them more attractive to a wider range of industries.
Industry Restraints:
- Cost Considerations: While water-soluble labels offer environmental benefits, they can be more expensive compared to traditional labels. This cost factor may restrain adoption, especially for budget-conscious businesses.
- Limited Durability: Water-soluble labels may not be suitable for products exposed to moisture or extreme conditions. Their limited durability compared to other label types could limit their application in certain industries.
- Market Fragmentation and Awareness: The market for water-soluble labels may be fragmented, with varying levels of awareness and acceptance among different industries and regions. Lack of awareness or understanding about the benefits of water-soluble labels could hinder market growth.
- Compatibility Issues: Some products and packaging materials may not be compatible with water-soluble labels, limiting their use in certain applications. Compatibility issues can pose challenges for manufacturers seeking universal labeling solutions.
- Resistance to Change: Businesses may be hesitant to switch from traditional labeling methods to water-soluble labels due to inertia or concerns about production disruptions. Overcoming resistance to change within the industry could be a barrier to market growth.
Key Takeaways from the Market Study
- Global water dissolvable labels market was valued at US$ 101.9 billion by 2022-end.
- From 2018 to 2022, the market demand expanded at a CAGR of 3.1%.
- The United States and Germany are expected to hold a dominant CAGR of 4.9 and 4.8% during the forecast period.
- By ink type, water-based ink segment is expected to constitute a CAGR of 4.9% in 2033.
- On the basis of end use, food & beverage segment is expected to dominate the market with a CAGR of 4.9% in 2033.
- From 2023 to 2033, water dissolvable labels market is expected to flourish at a CAGR of 5.0%.
- By 2033, the market value of water dissolvable labels is expected to reach US$ 174.2 billion.
Product freshness and shelf life, across the globe, is a major factor that is expected to propel the growth of the water dissolvable labels market in the near future, remarks an FMI analyst.
Competitive Landscape
Prominent players in the water dissolvable labels market are
- Stranco,
- Brady Worldwide Inc.,
- Avanta,
- Shenzhen Mibils Precision Co.,Ltd.,
- GA International Labtag,
- River Labels & Labeling Ltd.,
- 3 Sigma,
- SmartSolve Industries,
- Thomas Scientific,
- VWR International, LLC.,
- among others.
Recent Developments:
- In 2023, Multi-Color Corporation acquired the Hexagon Label Group in Australia and New Zealand.
- In the same year, GA International Labtag launched its new line of water dissolvable labels for the pharmaceutical industry.
- In 2022, 3 Sigma launched its new water dissolvable labels for the industrial market.
- In 2021, UPM Raflatac launched its new line of water dissolvable labels for the retail market.
- In the same year, Lintec Corporation developed a new water dissolvable label film that is more resistant to water and chemicals.
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Key Segments
By Ink Type:
- Water-based Ink
- Solvent-based Ink
By Printing Technology:
- Direct Thermal Printing
- Thermal Transfer Printing
- Laser Printing
- Flexography Printing
By End Use:
- Food & Beverage
- Pharmaceuticals
- Chemical
- Electrical & Electronics
- Shipping & Logistics
Region:
- North America
- Latin America
- Western Europe
- Eastern Europe
- South Asia and Pacific
- East Asia
- Middle East and Africa (MEA)
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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