The middle east tourism market, whose valuation stands at US$ 246 billion as on 2022, is projected to grow at a CAGR of 5%, and the valuation is expected to go up to US$ 400.71 billion in 2032. Being a religious hub and offering tourists an experience of both modern society and ancient spots, the Middle East tourism market is expected to grow.
Middle East is one of the most popular destinations, especially amongst the people residing in Indian subcontinent. Middle East is known for offering a variety of places where we can go for sightseeing, fun activities, and many other things.
The Middle East is mainly located in Western Asia, but there are a few parts that go up to South East Europe and North Africa. The Middle East is mainly characterised by warm climate. The summers are extremely hot, and the temperature goes up to as high as 710C, while the winters are milder.
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The beauty about Middle East is that despite being largely a desert area, the region also has rivers, seas, and gulfs. So, without a doubt, the Middle East has everything to offer at our disposal.
Key Trends in the Middle East Tourism Market
The Middle East has emerged as a dynamic hub for tourism, captivating travelers with its rich cultural heritage, modern amenities, and diverse landscapes. As we delve into the current trends shaping the Middle East tourism market, several key factors come to the forefront.
- Diversification of Offerings: The Middle East is moving beyond its traditional appeal of historical sites and luxury resorts. Destinations are diversifying their offerings, embracing adventure tourism, eco-tourism, and cultural experiences. From desert safaris and hot air balloon rides to immersive culinary tours, the region is expanding its repertoire to cater to a broader spectrum of travelers.
- Digital Transformation: The Middle East is at the forefront of digital innovation in the tourism sector. Increased smartphone penetration has led to a surge in online bookings, personalized travel apps, and virtual experiences. Smart destination management systems are being implemented to enhance the overall travel experience, offering real-time information and seamless connectivity.
- Sustainable Tourism Initiatives: Sustainability is a growing concern in the Middle East tourism sector. Governments and private stakeholders are investing in eco-friendly infrastructure, promoting responsible tourism practices, and incorporating green technologies. Sustainable initiatives not only contribute to environmental conservation but also attract conscientious travelers seeking eco-conscious destinations.
What is the Regional Outlook for the Middle East Tourism Market?
The Middle East tourism market share is expected to increase in the future. The countries that have been analysed are: Bahrain, Cyprus, Egypt, Iran, Iraq, Israel, Jordan, Kuwait, Lebanon, Oman, Palestine, Qatar, Saudi Arabia, the Syrian Arab Republic, Turkey, the United Arab Emirates and Yemen.
Turkey is the most visited country in the Middle East, followed by Saudi Arabia and UAE.
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Key Players:
- Explorer Tours
- I Love Adventures
- Bin Dasmal Tourism LLC
- Compass International Tours
- Al Majid Travel and Tourism
- Expedia
- Kurban Tours
- Sun and Sand Tourism & Travel
- Thomas Cook
- Saadi Tours and Travels.
Key Segments Profiled in the Middle East Tourism Market Survey
By Booking Channel:
- Phone booking
- Online booking
- In person booking
By Consumer Orientation:
- Men
- Women
- Children
By Age group:
- 15-25 years
- 26-35 years
- 36-45 years
- 46-55 years
- 56-65 years
- 66-75 years
By Tour type:
- Independent traveller
- Tour Group
- Package Traveller
By Tourist Type:
- Domestic
- International
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Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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