Emulsified Shortenings Market: Exploring Growth Opportunities and Emerging Trends in the Global Food Industry

Emulsified shortenings market is expected to project growth at a CAGR of around 5% to 6% during the forecast period from 2022 to 2032.

Emulsified shortenings are used to hold the water, oil and shortening together in the product, which helps to retain the moisture in the products for a longer period of time. Emulsified shortenings are also known as high ratio shortenings that have the capacity to absorb more liquid and sugar than the other available shortenings.

Emulsified shortenings have a neutral flavour and hence do not interfere with the other flavours. Emulsified shortenings are used to prepare a variety of items, including dairy, confectionery, bread, and desserts. Emulsified shortenings increase the taste and volume of bakery products, add texture and moisture, improve crumb structure in cakes, add structure to whipped products, and help to reinforce the gluten network in dough.

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Enormous Beneficial Properties Propelling the Emulsified Shortenings Market.

The increase in demand for bakery products is anticipated to serve a driver for the emulsified shortenings. The consumer preference for convenience, hectic lifestyle, increase in the number of working women, and economic feasibility is some of the major reasons for the increase in the demand for bakery products.

Emulsified shortenings are an essential element in the manufacture of bakery items since they increase the overall quality of the product. The primary concern for bakery makers is uniform ingredient mixing, which aids in the production of uniform quality goods with consistent taste and texture. Water and oil are the most common ingredients used in the creation of bread items, so uniform mixing of oil and water is critical to producing consistent quality products.

Thus, the manufacturers in the bakery industry have an excellent option of using emulsified shortenings, which helps in to improve the quality of the bakery products. Emulsified shortenings help in the mixing of oil, water and all other ingredients that are present in the bakery products, and therefore, the increase in demand for bakery products is expected to drive the sales of emulsified shortenings.

The companies are trying to develop lactose-free, gluten-free, trans-fat free, and naturally produced emulsified shortenings to attract consumers. As awareness is increasing, consumer preferences are changing. In recent years, the demand for gluten-free and clean label products is increasing among consumers. Thus, the manufacturers in the food industry are estimated to opt for the emulsified shortenings that are aligned with the consumer requirements.

Emulsified Shortenings Market: Regional Analysis

The rising demand for confectionery and bakery products in the Asia Pacific region is expected to create an opportunity for the emulsified shortenings market. The increase in urbanization and disposable income has improved the living standards of the population. The high youth population and the preference for convenience are some of the drivers for the increase in demand for the bakery and confectionery products in the Asia Pacific region.

The bakery industry is well established in North America and Europe region. The manufacturers of the emulsified shortenings have the opportunity to improve their marketing strategies to attract their consumers.

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Emulsified Shortenings Market: Key Participants

Some of the key market players in the emulsified shortenings market are:

  • Cargill, Incorporated
  • Bunge Limited
  • Mallet & Company, Inc.
  • Lonza Group AG
  • Palsgaard
  • Archer Daniels Midland Company

The research report presents a comprehensive assessment of the emulsified shortenings market and contains thoughtful insights, facts, historical data, and statistically supported and industry-validated market data. It also contains projections using a suitable set of assumptions and methodologies. The research report provides analysis and information according to market segments such as form, source, distribution channel, and end-use.

Key Segments Profiled in the Emulsified Shortenings Market Survey

By Form:

  • Dry
  • Powder
  • Pellets
  • Liquid

By Source:

  • Plant-based
  • Animal-based

By End Use:

  • Food Processing
  • Bakery
  • Confectionery
  • Dairy
  • Desserts
  • Foodservice/HoReCa (Hotels/ Restaurants/ Café)
  • Household

By Sales Channel:

  • Direct Sales/ B2B
  • Indirect Sales/ B2C
  • Hypermarkets/ Supermarkets
  • Wholesalers
  • Convenience Stores
  • Specialty Stores
  • Online Retailers

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Frequently Asked Questions

  • What is the sales forecast for emulsified shortenings in the global market until 2032?
  • Which region is forecast to be the most lucrative for emulsified shortenings market growth?
  • Which are some leading emulsified shortenings manufacturers?

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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