The global drinkable yogurt market is projected to reach a USD 50 billion valuation by the end of 2022 on a high growth trajectory. With a compound annual growth rate of 6.5%, it is expected to expand even more rapidly, reaching an incredible USD 94 billion by 2032. The reason for this rise is probiotics, which are beneficial for gut health and may be found in dairy products like yoghurt.
The drinkable yoghurt market is projected to grow at a compound annual growth rate (CAGR) of 6.5% from 2022 to 2032, reaching a valuation of USD 94 billion by 2032 from a projected USD 50 billion at the end of 2022.
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Yoghurt is produced when the bacteria Streptococcus thermophilus ferments milk. The food and beverage sector has praised probiotics as a breakthrough trend. A group of beneficial bacteria that are healthy for the digestive system is known as probiotics. Products that are probiotic-rich aid in digestive regulation and lessen bloating, gas, diarrhoea, and other health issues. Probiotics can be found in substantial numbers in drinkable yoghurt.
Because it contains probiotics, drinkable yoghurt is crucial for maintaining gut health and boosting metabolism. Drinkable yoghurt, a processed variation of spoonable yoghurt, has been given an exceptionally high and balanced nutritional content. In comparison to spoonable yoghurt, drinkable yoghurt has higher levels of protein, calcium, potassium, phosphorus, iodine, zinc, pantothenic acid, vitamin B5, vitamin B12, riboflavin, and molybdenum. In contrast to emerging nations like India, China, Japan, etc., drinkable yoghurt is becoming increasingly popular as breakfast and a meal in affluent countries like the U.S.
The Increase in Awareness Drives the Demand for Drinkable Yogurt Market
One of the main drivers of the demand for drinkable yoghurt is expected to be the rise in the number of overweight and obese persons. Drinkable yoghurt is classified as a calcium and phosphorus-enriched product that strengthens bones, a source of vitamins and proteins, and a toxicity-removal agent in the form of molybdenum. The demand for drinkable yoghurt has been fueled by people’s increased awareness of their health and diet.
The consumers’ perceptions have changed as a result of the rise in health awareness. The Agricultural Marketing Resource Centre (AgMRC) reports that 170 processing facilities produced 4.5 billion pounds of yoghurt in 2017. Yoghurt consumption has increased and yoghurt has been included into many more food products as a result of the health advantages associated with probiotics. To maintain a healthy lifestyle, customers attempt to incorporate drinkable yoghurt into their diet. The market for drinkable yoghurt is predicted to benefit from changing food consumption patterns, busy lifestyles, rising disposable income, more urbanisation, rising health consciousness among the populace, and diet-following tactics. These elements are therefore recognised as the drivers of the drinkable yogurt market.
Drinkable Yogurt Market: Regional Analysis
The remarkable growth of the drinkable yogurt market in developed countries of North America has proven the leading revenue generating asset in the arena of food and beverage industries. Growing healthcare awareness and diet consciousness program by the local government body in developing region like Asia-Pacific and African region has a great impact on healthy lives. So, it will bring the opportunity for a drinkable yogurt market on a large scale in such regions. Considering the Asian Pacific as a densely populated region and responsive public demand will also be one of the reasons for the increasing production as well as the consumption of drinkable yogurt market. The nutritional diet consciousness anticipates the growth of the drinkable yogurt market in the Asian-pacific region.
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Drinkable Yogurt Market: Key Participants
- Ultima Foods Inc,
- Chobani Inc.,
- NESTLÉ SA,
- General Mills,
- Danone Groupe SA,
- Kraft Foods Group Inc,
- Sodiaal S.A,
- Yakult Honsha Co. Ltd,
- Cocoberry Restaurants and Distributors Private Limited,
- Red Mango, LLC,
- Parag Milk Foods Limited processes,
- Kiwikiss, LLC,
- Gujarat Cooperative Milk Marketing Federation Ltd,
- Danone SA,
- Britannia Industries Ltd,
- Mother Dairy Fruit & Vegetable Pvt Ltd. (Mother Dairy Foods Processing Limited),
- DANA Dairy Group LTD
Drinkable Yogurt Market by Category
By Category, Drinkable Yogurt Drinks Market is Segmented as:
- Dairy-based yogurt
- Non-dairy based yogurt
By Type, Drinkable Yogurt Drinks Market is Segmented as:
- Plain Yogurt
- Drinkable Yogurt
By Sales Channel, Drinkable Yogurt Market is Segmented as:
- Offline Sales Channel
- Supermarkets/Hypermarkets
- Departmental Stores
- Convenience Store
- Other Sales Channel
- Online Sales Channel
- Company Website
- E-commerce Platform
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