The value of yoga and meditation services in Europe is expected to reach US$ 9,815.7 million in 2024 and US$ 33,344.6 million in 2034. Over the projected period from 2024 to 2034, the sector is expected to increase at a CAGR of 13.0%.
Growing interest in mental health & mindfulness and a greater understanding of holistic wellbeing led to increased demand for yoga and meditation approaches. These practices are becoming accessible through internet platforms and smartphone apps, attracting attention in Europe.
Growth in the sector is further impacted by eco-consciousness, which created a need for sustainable yoga equipment. As the field became more diverse and consumer preferences evolved, specialist yoga forms such as aerial yoga gained popularity.
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According to analysis, the sector is expected to expand by 2034. Virtual reality and artificial intelligence will be integrated into these practices to enhance the user experience and make yoga & meditation more engaging and personalized.
There will always be a significant influence, and these methods are increasingly recognized as effective stress & anxiety management approaches. As corporate wellness programs expand, there will be more chances for educators and wellness coaches in Europe.
Key Takeaways from Report Study-
- The travel yoga and meditation retreats segment is predicted to expand at a CAGR of 16.3% throughout the forecast period.
- The sector is expected to surge at a CAGR of 13.0% by 2034.
- The yoga and meditation classes as a sub-segment of service type are expected to expand with a CAGR of 10.1% during the projection period.
- In terms of end-users, the residential segment is projected to expand at a CAGR of 9.0% during the forecast period.
- Spain is anticipated to continue its dominance over the forecast years with a CAGR of 16.2%.
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“Yoga and meditation services are set to be driven by technological advancements, a growing number of health-conscious consumers, and increasing awareness of yoga & meditation as wellness practices in Europe,” .– Sneha Verghese, Senior Consultant for Consumer Goods and Products at Future Market Insights (FMI).
Major Key Players:
- Core Power Yoga
- Equinox
- Gold’s Gym
- Lifetime Fitness
- SoulCycle
- YMCA
- Obé Fitness
- Peloton Digital
- POPSUGAR Fitness
- Yoga Anytime
- YogaGlo
- Alo Moves
- Gaia
- Down Dog
- Virgin Pulse
- Grokker
- Lululemon Athletica
- Nike
- Adidas
- Under Armour
- New Balance
- Columbia Sportswear
Competitive Landscape
Reputable organizations consistently expand their online presence through creative applications and web-based platforms. Niche studios and instructors who focus on particular areas are gaining high popularity. Corporate wellness companies are trying to get more out of the workplace wellness boom by offering unique services.
For instance,
- In 2021, the YMCA launched a new national campaign called “We Are One,” which celebrates the diversity and inclusion of the YMCA. The campaign highlights the stories of YMCA members and staff from all walks of life.
- In 2023, Nike launched the Nike Yoga Flow app, a new app that offers a variety of yoga classes for all levels.
Europe Yoga and Meditation Service Industry Outlook by Category
By Service Type:
- Yoga and Meditation Classes
- Teacher Training Programs
- Travel Yoga and Meditation Retreats
- Online Subscription Services
- Others
By End-user:
- Residential
- Schools and Corporate Industry
- Infotainment
- Other End-users
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Get More Valuable Insights
Future Market Insights (FMI), in its new offering, provides an unbiased analysis of Europe’s yoga and meditation service sector, presenting historical demand data (2019 to 2023) and forecast statistics for the period from 2024 to 2034.
The study divulges compelling insights on the Europe yoga and meditation service domain based on service type (yoga and meditation classes, teacher training programs, travel yoga and meditation retreats, online subscription services, others), end-user (residential, schools, and corporate industry, infotainment, others), and country.
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