Sealing Success: Anticipating a 1.7x Surge in the Airless Packaging Industry from 2023 to 2033, Fueled by Cosmetic Brand Adoption

The global airless packaging market is predicted to register a CAGR of 4.7% over the forecast period, as per FMI’s analysis. The industry’s size is anticipated to increase from US$ 5.9 billion in 2023 to US$ 9.5 billion by 2033 end.

The airless packaging industry has high scope for expansion in the forecast period. This can be attributed to the ground-breaking innovations taking place in the market. Companies are now developing sustainable airless packaging that help reduce environmental impact and carbon footprint. For instance, APC PACKAGING has come up with a patented airless refillable system. The newest innovation incorporates a replaceable and disposable inner cartridge, thereby taking a significant move towards sustainability. This innovation is cost-effective and easy to use, which, in turn, is expected to boost its adoption among various brands.

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The rising adoption of airless packaging for better functionality and extra value to the consumer experience is expected to push market growth. Airless technology helps eliminate the risk of contamination, and loss of fragrance, prevents evaporation, and financial waste as the product construction allows consumers to utilize 98%+ of the product. This technology is gaining prominence in the packaging of beauty products, from cosmetics to skincare. Even leading dermatologists are in favor of this technology. As a result, brands in huge numbers are turning towards airless technology for its user-friendly design methods.

Growth Drivers in the Airless Packaging Industry:

Consumer Preference for Sustainable Packaging:

  • Growing awareness and concern about environmental sustainability are driving consumers and businesses to adopt eco-friendly packaging solutions, including airless packaging. This shift is pushing manufacturers to invest in innovative and sustainable packaging materials.

Increasing Demand for Premium Cosmetics and Skincare Products:

  • The beauty and personal care industry is witnessing a rising demand for premium products. Airless packaging is favored for its ability to preserve the integrity and effectiveness of high-end cosmetics and skincare formulations, contributing to the market’s growth.

Stringent Regulations on Product Safety and Contamination Prevention:

  • Regulatory bodies around the world are imposing strict guidelines on product safety and contamination prevention in the packaging industry. Airless packaging systems offer an effective barrier against external contaminants, meeting these regulatory requirements and driving their adoption.

Rising Awareness of Shelf Life Extension:

  • Airless packaging helps extend the shelf life of products by minimizing exposure to air and contaminants. As companies focus on reducing product wastage and enhancing shelf life, the demand for airless packaging solutions is increasing across various industries.

Innovation in Dispensing Technologies:

  • Ongoing advancements in dispensing technologies within airless packaging, such as precise dosage control and ease of use, are attracting manufacturers across different sectors. These innovations enhance the user experience and contribute to the overall growth of the airless packaging market.

Industry Trends in the Airless Packaging:

Customization and Personalization:

  • The trend of personalized and customizable packaging solutions is gaining momentum. Companies are adopting airless packaging with features like color customization, branding options, and unique designs to create a differentiated product presence on the market.

Integration of Smart Packaging Technologies:

  • Smart packaging, including features like RFID tags, QR codes, and NFC technology, is being integrated into airless packaging. This trend enhances product traceability, facilitates interactive consumer experiences, and provides valuable data for supply chain management.

Emphasis on Lightweight and Space-Efficient Designs:

  • The industry is witnessing a trend towards lightweight and space-efficient packaging designs. Airless packaging solutions are being optimized for reduced material usage, making them more sustainable and cost-effective while meeting the demand for compact and portable product packaging.

Rise of E-Commerce and Direct-to-Consumer Sales:

  • With the growing prominence of e-commerce and direct-to-consumer sales channels, airless packaging is becoming more crucial. Its protective properties ensure products remain intact during transportation, reducing the likelihood of damage and enhancing the overall customer experience.

Collaborations and Partnerships for Innovation:

  • Collaborations between packaging manufacturers, technology providers, and product brands are fostering innovation in the airless packaging market. These partnerships aim to create cutting-edge solutions that address specific industry needs and challenges, driving the market forward.

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Key Takeaways:

  • Heightened demand from different industry verticals, particularly the cosmetic sector, will strengthen the market.
  • The airless packaging market in the U.S. will acquire about 23.9% of the global market share by 2032.
  • China’s airless packaging market will expand 2.2 times the current value during 2022-2032.
  • Plastic airless packaging will witness heightened demand while accounting for 66.3% of the global market share.’
  • Airless bottles will grow at a standard 5.1% CAGR over the forecast period.

Competitive Landscape 

Aptar Group Inc., Albea Beauty Holdings S.A., Silgan Holdings Inc., Lumson SPA, HCP Packaging, Quadpack Industries, Libo Cosmetics Company, Fusion Packaging, WestRock Company, ABC Packaging Ltd., Raepak Ltd., COSME Packaging, Eastar Cosmetic Packaging, Andler Packaging Group, and Cospack America Corp., among others are some of the major players in the airless packaging market profiled in the full version of the report.

Major market players are focusing on capacity expansion to cater to the growing demand. These organizations are investing more into the expansion of their current facilities, developing sustainable and innovative products to meet the elevated demand for sustainable packaging. Mergers, acquisitions, and collaborations are some other tactics employed by major businesses in the field.

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Airless Packaging Market Outlook by Category: 

By Packaging Type:

  • Bottles
  • Jars
  • Tubes

By Material:

  • Plastic
  • Glass

By Dispensing Systems:

  • Pumps
  • Dropper
  • Twist & Clicks

By Region:

  • North America
  • Latin America
  • Europe
  • South Asia
  • East Asia
  • Middle East & Africa
  • Oceania

Author

Ismail Sutaria (Lead Consultant, Packaging and Materials) has over 8 years of experience in market research and consulting in the packaging & materials industry. Ismail’s strength lies in identifying key challenges faced by the client and offering logical and actionable insights to equip the clients with strategic decision-making power.

Ismail has been an instrumental part of several transformational consulting assignments. His key skills include competitive benchmarking, opportunity assessment, macroeconomic analysis, and business transformation advisory. Ismail is an MBA holder in Marketing and has a Bachelor’s Degree in Mathematics.

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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