Health Consciousness Propels a US$ 11.8 Billion by 2032 Growth The Flourishing Demand for Gluten-Free Tortillas in Europe, USA

According to Future Market Insights, the gluten-free tortilla market is expected to witness growth at a CAGR of 6.4% and touch a valuation of US$ 11.8 Bn by 2032. Growing preference for health and wellness has skyrocketed which is pushing the demand for healthy alternatives for food products.

Over the forecast period, there is expected to be a rise in demand for gluten-free tortillas (2022–2032).

Gluten-free tortillas are made from grains free of gluten, such as rice, maize and potato starch. Despite sharing the same nutritional profile, they do not cause any pain in the gastrointestinal tract for gluten-sensitive consumers.

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Tortillas can be served with a variety of beans, vegetables, and cheese dips for a quick and healthful snack. With rising consumption of convenient, healthy, and ready-to-cook food products, demand for quick-to-prepare snacks such as gluten free tortillas is projected to grow.

Key Takeaways from Market Study

  • The gluten free tortillas market is expected to increase at CAGR of 6.0% in North America and reach a valuation of US$ 1.5 Bn by 2032.
  • Asia Pacific is expected to account for 17% of the global gluten free tortillas market share during assessment period.
  • Europe gluten free tortillas market is expected to reach US$ at 1.3 Bn by 2022 with the U.K. spearheading the growth in the region
  • By source, corn tortillas segment is expected to hold the highest market share and is expected to increase at a CAGR of 6.1% between 2022 and 2032.

 “Gluten free tortilla manufacturers are leveraging their healthy food alternatives to capitalize on growing demand for healthy food products. They are also adopting strategies such as transparency and sustainability of brands to standout in the competition.” says a Future Market Insights analyst.

Competitive Landscape

Key manufacturers of gluten free tortillas are working collectively to develop new product variants to cater to the rising demand for healthy food products.

  • The Full Wrap, a gluten-free tortilla created from sprouted legumes, won the Kraft Heinz Co.’s Future Food-Tech innovation competition on Sept. 30.2021 where  in the   objective of the competition was to come up with new ways to use beans or pulses, which are legumes.

Leading Companies Profiled in Gluten Free Tortilla Market are

  • Azteca Foods Inc.
  • Gruma SAB de CV
  • Grupo Bimbo SAB de CV
  • Grupo Liven, S.A.
  • Tyson Foods, Inc
  • Ole Mexican Foods Inc.
  • General Mills, Inc.

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Gluten-Free Tortilla Market by Category

By Source:

  • Corn
  • Rice
  • Tapioca
  • Potato Starch

By Sales Channel:

  • Offline Sales Channel
    • Supermarkets/Hypermarkets
    • Departmental Stores
    • Convenience Store
    • Other Sales Channel
  • Online Sales Channel
    • Company Website
    • E-commerce Platform

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • MEA

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Explore More Valuable Insights

Future Market Insights, in its new report, offers an impartial analysis of the global gluten free tortillas market, presenting historical data (2017-2021) and estimation statistics for the forecast period of 2022-2032.

The study offers compelling insights based on Type (Modified Starch, Native Starch),  By Source (Wheat, Corn, Other), By Sales Channel Offline Sales Channel (Supermarkets/Hypermarkets, Departmental Stores, Convenience Store, Other Sales Channel), Online Sales Channel (Company Website, E-commerce Platform), By Region (North AmericaLatin AmericaEuropeEast AsiaSouth Asia, Oceania, MEA)

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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