Cultured Wheat Market Poised to Reach US$ 625.5 Million by 2032 Fueled by Preservative Advantages

In 2022, the global Cultured Wheat market is anticipated to be worth US$ 345.7 Million. During the projection period, the market is expected to grow at a CAGR of 6.1%, reaching US$ 625.5 Million.

Naturally preserved foods are often made with cultured wheat. Cultured wheat is made by fermenting wheat flour with Propionibacterium freudenreichii bacteria. This bacteria, which is commonly present in milk and dairy products, is necessary for the preservation of food.

Confections and baked foods can have their shelf life increased by using strong preservatives like cultured wheat. Furthermore, employing cultured wheat can enhance the flavour of baked items. Cultured wheat inhibits the growth of unnecessary moulds, germs, and yeasts. Another important benefit is that using cultured wheat maintains the flavour, aroma, and texture of the finished product.

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Rising Demand for Clean Label and Chemical-Free Products Driving the Sales Of Cultured Wheat Market

The cultured wheat available in the market is all-natural, organic, GMO-free, and Kosher certified. Day by day consumers is becoming more aware of food ingredients and their nutritional values. This realization is driving consumer preferences towards natural and chemical-free products. Cultured wheat is the most suitable substitute for chemical preservatives such as sorbates, benzoates, and sorbic acid, which are mostly used in the bakery industry.

Global Cultured Wheat Market: Opportunities and Drivers

The global natural food preservative market was calculated at nearly US $ 796.5 Mn in 2018 which is expected to grow at CAGR of 5.1% till 2024.This creates a huge opportunity for the expansion of culture wheat market.

The diverse functionalities severed by the cultured wheat are it gets easily dispersed in a food matrix, reduced consumption of yeast, easy to handle, environmentally friendly, clean flavor. This advantage provided by cultured wheat is generating its increased usage in the food industry. This is driving the growth of the cultured wheat market.

Cultured wheat has a vast application in the bakery industry. Regionally the rising demand for bakery products especially in Asia-Pacific due to increasing disposable income and westernization of food culture is further boosting the growth of the cultured wheat market. Europe dominates the cultured wheat market due to presence of huge number of bakers and confectioners.

Wheat is one of the most popular crops grown worldwide. It is easily available for all kind of its use. Cultured wheat being prepared from wheat flour gets the advantage of having raw material in abundance. This factor makes the cultured wheat market strong form the supply point of view.

FDA regulation states that Pr. freudenreichii and other organisms founded in cultured wheat are GRAS (generally regarded as safe) microorganisms. Also EFSA (European Food Safety Authority) has included them in QPS(Qualified presumption of safety) list. The regulations further provide extended opportunities to the manufacturer to expand its product portfolio with cultured wheat.

For instance, Mezzoni Foods provide one of the most well-known cultured wheat product named Inhibit 1900CW which is widely used as a shelf-life extender in baked goods, cheeses, salad dressing, and other products that combat mold, gram-negative bacteria.

Raising the trend for sustainability is shifting manufacturer to the production of eco-friendly and animal-free products. The cultured wheat is the best substitute for current industrial petrochemical-based calcium propionate preservative protecting the environment against harmful chemicals. This way manufacturer get opportunities to strengthen their business of food preservatives by offering consumers natural, organic, and sustainable cultured wheat. While cultured wheat provides a healthy option for food preservatives, the cost remains a challenge for the manufacturer.

Global Cultured Wheat: Key Players

Some of the key market players in the cultured wheat market are Mezzoni Foods, J&K Ingredients, BroliteProducts, Lima grain Ingredients, DuPont Nutrition & Biosciences and others.

Limagrain Cereales Ingredients has launched cultured wheat flour named Cereclean that provides a longer shelf life to baked products. Bakers can list their products as clean label product by replacing this cultured wheat with the chemicals they use.
Cain has introduced a superior solution to natural mold inhibitor named AlphaFresh. This AlphaFresh is used to replace calcium propionate without vinegar addition that is commonly added in cultured wheat to make food preservative chemical free.
The research report presents a comprehensive assessment of the conjugated linoleic acid market and contains thoughtful insights, facts, historical data, and statistically supported and industry-validated market data. It also contains projections using a suitable set of assumptions and methodologies. The research report provides analysis and information according to market segments such as nature and application.

The report covers exhaustive analysis on:

Cultured Wheat Market Segment
Cultured Wheat Market Dynamics
Cultured Wheat Market Size
Cultured Wheat Supply and Demand
Current Trends/Issues/Challenges pertaining to Cultured Wheat Market
Competition Landscape and Emerging Market Participants in Cultured Wheat Market
Technology related to the Production/Processing of Cultured Wheat

Global Cultured Wheat Market: Segmentation

The global cultured wheat market is segmented on the basis of nature as:-

Organic
Conventional

The global cultured wheat market is segmented on the basis of application as:-

Baked products
Cheeses
Meats
Salad dressings
Condiments
Dips and spreads

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Report Highlights:

Detailed overview of parent market
Changing market dynamics in the industry
In-depth market segmentation
Historical, current and projected market size in terms of volume and value
Recent industry trends and developments
Competitive landscape
Strategies of key players and products offered
Potential and niche segments, geographical regions exhibiting promising growth
A neutral perspective on market performance
Must-have information for Cultured Wheat market players to sustain and enhance their market footprint

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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