North America emerged as the frontrunner in the lotion tube market, securing a substantial 23% share of the global sales volume. This dominance can be attributed to the robust demand for lotion tubes within the pharmaceutical industry in the region. However, within the US, the demand for lotion tubes has plateaued due to the escalating importation of finished products.
The projected trajectory of the global lotion tube market depicts a promising scenario, holding an estimated share of US$ 545.5 million in 2022, set to rise significantly to US$ 863.4 million by 2032. A Compound Annual Growth Rate (CAGR) of 4.7% is foreseen during the forecast period from 2022 to 2032. Notably, lotion tubes offer robust barrier protection and extend the shelf life of products, rendering them highly sought-after across diverse sectors such as food, personal care, cosmetics, and pharmaceuticals.
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The escalating demand for lotion tubes, particularly from the pharmaceutical and cosmetic industries, has bolstered market viability. The continuous growth of the global pharmaceuticals sector has notably influenced the sales of these tubes. Plastic tubes are gaining prominence due to their flexibility and cost-effectiveness. Moreover, the expanding use of plastic tubes in the personal care domain remains a key driver propelling lotion tube sales across geographical boundaries, affirming the market’s dynamic growth potential.
Key points:
- Product Protection: Lotion tubes provide excellent protection against external factors such as light, air, and moisture, preserving the quality and integrity of the product for an extended period.
- Ease of Use: The squeeze-and-dispense mechanism of lotion tubes makes them user-friendly, allowing consumers to control the amount of product they apply, reducing waste.
- Portability and Convenience: Lotion tubes are lightweight and portable, making them suitable for travel and on-the-go use, enabling consumers to carry their favorite lotions with ease.
- Branding and Shelf Appeal: Lotion tubes offer ample space for branding, product information, and attractive designs, enhancing shelf appeal and consumer engagement.
- Sustainability: Many lotion tube manufacturers are focusing on eco-friendly materials and incorporating recyclable and biodegradable options to meet the growing demand for sustainable packaging solutions.
The lotion tube market is poised for continued growth as consumers prioritize convenience, hygiene, and sustainable packaging options. The versatility, protection, and branding opportunities provided by lotion tubes make them a preferred choice for the cosmetics and personal care industry.
Due to the market penetration in several industries, the tubes manufacturers are focusing on enhancing the quality by creating the product more dependable, puncture resistant, flexible, moisture resistant, etc. which can help to increase the market for lotion tubes. Lotion tubes are available in the market with the size ranging from 5ml to 300ml. Lotion tubes are fitted with a wide variety of caps & closures which provide another good feature which contributes to increasing the demand for both the product. Due to all these features of lotion tubes the market is expected to grow by value and volume over the forecast period 2022-2032.
Market Dynamics:
Lotion tubes are getting tremendous demand from various industries such as pharmaceuticals and cosmetics. The global pharmaceuticals industry is growing continuously in recent years which has positively impacted the market for lotion tubes. In addition, these lotion tubes are mainly used for storing pharmaceuticals products such as pain relief cream, anti-fungal cream, oral cream, and other ointments.
The cosmetic industry has also shown an augmentation for the market over the past few years due to the demand for products such as sunscreen lotion, face wash, skin lotions, etc. Moreover, another factor which is supporting the growth of lotion tubes market is the high barrier protection capability due to the usage of several polymer layers in the tubes. However, the market for lotion tubes is mainly facing the challenge from traditional packaging solutions such as pouches and bottles.
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Regional Overview:
The global lotion tubes market can be divided into seven major regions which are as follows:
- North America
- Latin America
- Eastern Europe
- Western Europe
- Asia-Pacific excluding Japan
- Japan
- Middle East & Africa
North America is expected to dominate the market for lotion tubes by volume due to the high demand in the pharmaceutical industry in the region. Europe region is also expected to witness strong growth for the lotion tubes market over the forecast period. Asia-Pacific region is expected to show the highest growth for lotion tubes due to the expansion of the pharmaceuticals and cosmetic industry in these regions. Furthermore, Latin America and the Middle East & Africa region are anticipated to witness relatively slow growth over the forecast period for lotion tubes market.
The regional analysis includes:
- North America (U.S., Canada)
- Latin America (Mexico. Brazil)
- Western Europe (Germany, Italy, France, U.K, Spain)
- Eastern Europe (Poland, Russia)
- Asia-Pacific (China, India, ASEAN, Australia & New Zealand)
- Japan
- The Middle East and Africa (GCC Countries, S. Africa, Northern Africa)
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.
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Market Segmentation:
On the basis of material type,
- Plastic
- Polyethylene (PE)
- Polypropylene (PP)
- Polyethylene Terephthalate (PET)
- Polyamide (PA)
- Polyvinyl Chloride (PVC)
- Ethyl Vinyl Alcohol (EVOH)
- Aluminum
On the basis of applicators,
- Pin-point applicators
- Airless pumps
- Roll-on applicators
- Slant tip applicators
- Brush-tip
- Others (sponge base applicators, etc.)
On the basis of layers,
- 2 layers
- 3 layers
- 5 layers and above
On the basis of end-use,
- Pharmaceuticals
- Personal Care & Cosmetics
- Food
- Homecare
- Others (Chemicals, etc.)
Author
Ismail Sutaria (Lead Consultant, Packaging and Materials) has over 8 years of experience in market research and consulting in the packaging & materials industry. Ismail’s strength lies in identifying key challenges faced by the client and offering logical and actionable insights to equip the clients with strategic decision-making power.
Ismail has been an instrumental part of several transformational consulting assignments. His key skills include competitive benchmarking, opportunity assessment, macroeconomic analysis, and business transformation advisory. Ismail is an MBA holder in Marketing and has a Bachelor’s Degree in Mathematics.
Ismail is a regular at industry conferences and expos and has been widely covered in electronic and print media. He is a Speaker at our upcoming Talk show – Rise of the Intelligent Packaging. Ismail has been quoted in leading publications, including the European Pharmaceutical Review and the European Adhesive Tape Association.
About Future Market Insights (FMI)
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