Rice Paper Stand-Up Pouch Market Projected to Reach US$ 302.5 Million by 2032, Fueled by 6.7% CAGR

The Rice Paper Stand-Up Pouch Market is on a robust growth trajectory, poised to achieve a remarkable CAGR of 6.7% from 2022 to 2032. Starting at a value of US$ 158.1 million in 2022, it is projected to reach a significant milestone of US$ 302.5 million by 2032.

This expansion is attributed to the unique advantages offered by rice paper stand-up pouches over traditional rigid packaging, such as bottles and cans. These pouches, designed to stand independently, have evolved since their patenting in 1968, incorporating innovative features like tear notches, re-closable zippers, and windows for easy access.

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They find versatile applications in coffee, candy, pet, beauty, and tea packaging. The pouch’s layered construction, comprising barrier materials, ensures protection against external factors like odors, UV light, oxygen, and moisture, thus enhancing the shelf life and integrity of packaged products.

Moreover, nowadays consumers prefer buying products with smaller pack sizes. Therefore, rice paper stand-up pouches have gained significant attention from the brand owners to be used for packaging products in smaller pack formats. It is most effective and convenient way of packaging solid product.

Higher preference for products with a longer shelf-life to drive the market

Consumers in today’s modern world are increasingly preferring packaged food products due to their busier lifestyles and the availability of convenient food products. High growth in demand has created the need for flexible packaging products such as rice paper stand-up pouches for packaging of a variety of products and enhancing shelf life. Ever-increasing consumption of packaged food products will create a high demand for rice paper stand-up pouches in the global market.

Increasing pressure on the companies to use environment-friendly packaging solutions

Rice paper stand-up pouches are made up of multilayer film structure to obtain high barrier properties. Flexible films are used for the packaging of several consumer products in the food, electrical & electronics, chemicals, fertilizers, and other industries. Widespread use of flexible packaging films is attributed to their good protection characteristics and high-cost effectiveness. However, one of the major challenges for the rice paper stand-up pouches in the global market is recyclability. Demand for plastic-based packaging products is expected to decline in the next years which is expected to take over by fiber-based packaging products in near future.

Key Players:

Some of the rice paper stand up pouch manufacturing companies are as follows: Amcor Ltd., Bemis Company Inc., Sealed Air Corporation, Berry Global Group, Inc., Huhtamäki Oyj, Constantia Flexibles Group GmbH, Winpak Group, Uflex Ltd. and many other regional players.

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Key Developments:

Many key players in the market are focusing on the expansion and acquisition strategy and spread their presence globally. Recent developments in performance of rice paper stand-up pouches have created a wave in the pouch packaging market. Consumers are now able to buy food products packaged in rice paper stand-up pouches which maintain its freshness and further increases the shelf life.

Amcor Flexibles is focusing to gain competitive edge in the market through innovation of high-barrier films for production of bags & pouches. In 2016, the company launched new high barrier film i.e. AmLite Ultra for pouch packaging market.

In March 2018, the Constantia Flexibles Group acquired Indian film-based laminates producer Creative Polypack Limited. Creative Polypak Limited manufactures film-based flexible packaging for food and home & personal care industries

In Dec 2016, Berry Global Group, Inc. introduced a new line of non-laminated rice paper stand-up pouch packaging solutions i.e. Entour with enhanced characteristics compared to traditional pouches.

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, and inputs from industry experts and industry participants across the value chain of the global Rice paper stand-up pouch market. The report provides an in-depth analysis of parent market trends, macroeconomic indicators, and governing factors along with Rice paper stand-up pouch market attractiveness as per segments. The report also maps the qualitative impact of various factors on Rice paper stand-up pouch market segments and geographies.

Key Segmentation: 

Material:

  • Kraft Paper Rice
  • PE Rice Paper
  • PP Rice Paper
  • PET Rice Paper
  • Other Rice Paper

Design:

  • Round Bottom/Doyen
  • K-Seal
  • Plow Bottom/Corner Bottom
  • Flat Bottom

Thickness:

  • Below 4 oz
  • from 4 oz-8 oz
  • from 8 oz-16 oz
  • Above 16 oz

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End-Use Applications:

  • Food Applications
  • Sauces, Dips & Condiments
  • Ready-to-Eat Food
  • Baby Food
  • Pet Food
  • Frozen & Chilled Food/Dried Fruit
  • Agriculture
  • Tobacco Packaging
  • Homecare
  • Personal Care & Cosmetics
  •  Other End-Use Applications

Region:

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • APEJ
  • Japan
  • Middle East & Africa

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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