Dominance Projected: USA Specialty Paper Market to Thrive with 85% Share in North America by 2033

Specialty Paper Market

As North America takes the lead in the global specialty paper market, it is projected to secure a substantial 32% market share by 2023. Within the region, the United States is poised to dominate, accounting for approximately 85% of North America’s market share in the coming decade. The USA’s position as the most lucrative market for specialty paper is bolstered by its robust food and beverage industry and the presence of leading packaging players. This, in turn, is expected to boost specialty paper sales among key food-producing companies in the country.

The Specialty Paper Industry is on a dynamic trajectory, positioned to achieve a valuation of US$16.3 billion in 2023 and an anticipated CAGR of 5.1% from 2023 to 2033, culminating in a projected worth of US$26.9 billion. This growth is fueled by escalating demand for distinct paper products tailored to unique applications. The Kraft segment, particularly in luxury packaging, is set to contribute significantly, with an expected expansion of 7.1% during the forecast period.

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Furthermore, the top three countries are forecasted to command 40% to 45% of the global industry share by 2023, signifying concentrated growth. A substantial influence is drawn from the realm of interior design, as the demand for specialty paper intensifies alongside the trend of ornate home decor in both developed and developing regions. With its pivotal role in the flexible packaging paper market, the Specialty Paper industry is carving a niche as a resilient and innovative sector within the broader paper industry.

Specialty paper comes with various added benefits such as moisture resistance, lightweight, waterproof, cost-effective, customizable, and others. It is available in numerous types as per the requirement of end-use application such as décor paper, Kraft paper, thermal paper, carbonless paper, and others. Specialty paper is also non-reactant in nature, which is suited for food & beverage packaging. Considering the overall benefits, the global specialty paper market is projected to experience soaring demand among several industries, especially packaging and building & construction.

Over the past few years, specialty paper is gaining high popularity as it provides an aesthetic look to the product. It is also used for decoration and wrapping, which would attract numerous industries. Future Market Insights anticipates that there is an ample amount of opportunity for manufacturers of specialty paper in the next ten years. This growth is attributed to rising usage of specialty paper in various sectors. Demand for specialty paper seems to be lucrative across various regions.

Key Takeaways from Specialty Paper Market

  • Décor product type segment is estimated to hold nearly 41% of share in 2023 and expand by 1.7 times the current specialty paper industry during the forecast period.
  • Based on end-use application, the packaging segment is expected to create an incremental revenue opportunity of nearly US$ 5.0 billion in the next ten years.
  • India specialty paper market is estimated to generate a share of around 44% by the end of 2033.
  • The USA specialty paper market is likely to expand by 1.8x the current value during the forecast period.
  • Germany specialty paper industry is anticipated to expand at a CAGR of 3.4% during the forecast period.

 “The finest paper to use for creating decorative objects is a specialty paper with good printability. Due to urgent need for aesthetic goods that are both biodegradable and environmentally friendly, specialty paper enables producers to offer a wide range of products that are in high demand,” says a lead analyst at Future Market Insights.

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Increasing Specialty Paper Demand from Shipping & Logistic Industry to Aid Sales

E-commerce has developed as a global industry place for almost all people of the world. Due to worldwide shipping and payments system made user friendly, the e-commerce industry has witnessed tremendous growth in recent years.

Rising e-commerce industry means a surging demand for packaging materials to ship products in all parts of the world. Specialty paper offers a wide range of packaging solutions to the e-commerce industry, as well as shippers and logistics partners to package the final product while transiting. Growth of e-commerce has a direct positive impact on expansion of the specialty paper market. It is expected to generate high demand for specialty papers over the forecast period.

Biodegradability and Emergence of Nanomaterials to Push Specialty Paper Sales in Untapped Areas

Paper produced by using wood and wood pulp as raw materials is an environmentally friendly product in comparison with plastic. The latter takes a long period to decompose. Molecular structure of specialty paper is very effective to develop newer variants of it, especially according to the requirement of end users.

Nanomaterials of specialty papers make it suitable for making several by-products from the paper itself. Large untapped markets can be a lucrative opportunity for all the key players in the specialty paper industry. They can market their products as biodegradable and suitable for several applications.

Technological Upgradation of Paper Manufacturing Process Promises Future Growth

Initially, paper makers produced a large amount of waste as they lacked the right equipment for producing paper. The trash produced can now be used as a basic material to make papers or other commodities, which was previously impossible due to a lack of the necessary technologies.

Development of innovative paper manufacturing equipment has reduced waste in the process of generating paper virtually in half and enhanced productivity for paper makers. Technologically upgraded papermaking equipment would also give paper producers more manufacturing options. Future expansion in the specialty paper market would be ensured by rising industry standards and introduction of technological solutions.
Competitive Landscape: 

Mondi plc, Nippon Paper Industries Co., Ltd., Domtar Corporation, Stora Enso Oyj, International Paper Co., UPM¬-Kymmene Oyj, Ahlstrom¬Munksjö Oyj, Oji Holdings Corp., ONYX Specialty Papers, Inc., Potsdam Specialty Paper Inc., KJ Specialty Paper Co., Ltd., Nordic Paper AS, and Asia Pulp & Paper are key players operating in the specialty paper market. Tier 1 players in the industry accounted for around 20% to 25% of value share in 2022.

Get More Insights into Specialty Paper Market Report

Future Market Insights, in its new report, offers an unbiased analysis of the global specialty paper industry, analyzing historical demand from 2015 to 2022 and forecast statistics for 2023 to 2033. The study reveals growth projections on the specialty paper market based on product type (décor, thermal, carbonless, Kraft), end-use application (printing & writing, packaging, building & construction, industrial), and region.

Request Report Methodology: https://www.futuremarketinsights.com/request-report-methodology/rep-gb-683

Specialty Paper Market Outlook by Category

By Product Type:

  • Décor
  • Thermal
  • Carbonless
  • Kraft
  • Other Types

By End Use Application:

  • Printing & Writing
  • Packaging
  • Building & Construction
  • Industrial
  • Other Commercial End Use

By Region:

  • North America
  • Latin America
  • Europe
  • Middle East & Africa
  • East Asia
  • South Asia
  • Oceania

Author

Ismail Sutaria (Lead Consultant, Packaging and Materials) has over 8 years of experience in market research and consulting in the packaging & materials industry. Ismail’s strength lies in identifying key challenges faced by the client and offering logical and actionable insights to equip the clients with strategic decision-making power.

Ismail has been an instrumental part of several transformational consulting assignments. His key skills include competitive benchmarking, opportunity assessment, macroeconomic analysis, and business transformation advisory. Ismail is an MBA holder in Marketing and has a Bachelor’s Degree in Mathematics.

Ismail is a regular at industry conferences and expos and has been widely covered in electronic and print media. He is a Speaker at our upcoming Talk show – Rise of the Intelligent Packaging. Ismail has been quoted in leading publications, including the European Pharmaceutical Review and the European Adhesive Tape Association.

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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