Freezer Label Market Size to Reach US$ 3.4 Billion by year 2032 | FMI Study

The global freezer label market is poised for substantial growth, with a projected valuation of US$ 2.0 billion anticipated in 2022. This positive trajectory is set to continue, with a robust compound annual growth rate (CAGR) of 5.5% forecasted during the period from 2022 to 2032. The market is expected to achieve a commendable valuation of US$ 3.4 billion by the conclusion of 2032. It is worth noting that the sales of freezer labels, particularly categorized by product type, are poised for growth, with the top 3 countries collectively holding a substantial market share of approximately 20-25% by the end of 2022.

The freezer label market’s buoyant growth is intrinsically linked to the dynamic shifts occurring within the food industry. These transformations, propelled by evolving consumer preferences, have led to an escalating demand for temperature-controlled packaging solutions, particularly freezer labels. Consequently, the global market is poised to expand significantly, reaching a value 1.7 times greater than its current worth during the forecast period. This underscores the indispensable role of freezer labels in meeting the evolving needs of the food industry and consumers alike.

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Drivers:

  1. Growing Food Industry: The expanding global food industry, driven by changing consumer preferences, convenience, and demand for frozen and chilled products, fuels the need for freezer labels for product identification and information.
  2. Regulatory Compliance: Stringent regulations related to food safety and labeling, such as allergen information and nutritional content, drive the demand for accurate and compliant freezer labels.
  3. E-commerce and Home Delivery: The rise of e-commerce and increased home delivery of frozen and refrigerated goods necessitates effective labeling for brand recognition, product information, and temperature-sensitive instructions.
  4. Product Differentiation: Freezer labels play a crucial role in product differentiation, helping brands stand out in a competitive market by conveying quality, branding, and product attributes.
  5. Sustainability: Eco-friendly labeling solutions and materials are gaining traction as consumers and brands prioritize sustainability, leading to innovations in freezer label materials and production processes.

Restraints:

  1. Cost of Labeling: High-quality freezer labels with specialized features can add to the overall packaging cost, which may deter cost-conscious manufacturers from adopting premium labeling solutions.
  2. Adhesive Challenges: Labels must adhere effectively to frozen surfaces and withstand temperature fluctuations, which can be challenging for some adhesive materials, leading to label performance issues.
  3. Labeling Machinery Compatibility: Compatibility issues with labeling machinery and equipment can pose challenges for seamless label application, especially for small and irregularly shaped frozen products.
  4. Market Competition: The freezer label market is highly competitive, with various labeling solutions available, including direct printing on packaging materials, which can affect the demand for traditional freezer labels.
  5. Waste and Recycling: Labels on frozen products can complicate recycling efforts and add to packaging waste, which may conflict with sustainability goals and consumer preferences.

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Top Trends Pushing Sales of Freezer Labels across the Globe

“Increasing Use of Freezer Stickers by Researchers to Monitor Changes in Samples Will Propel Sales”

Research institutions are dynamic hubs of innovation, constantly at work on pioneering projects that involve the development and introduction of novel products such as reagents and blood samples. In the pursuit of scientific breakthroughs, researchers rely heavily on precise and accurate data, especially when it comes to the samples they meticulously study.

A significant portion of these samples is stored in deep freezers, serving as a critical resource for observing various changes and ensuring the proper identification of specific samples within a larger collection. It is here that the freezer label emerges as an indispensable tool for differentiation. These labels bear essential details crucial for categorizing and distinguishing individual samples.

The importance of freezer labels becomes even more pronounced during experiments and analyses. Any oversight in selecting the correct sample can result in substantial losses and the wastage of valuable resources. To mitigate such risks, researchers turn to freezer labels as a reliable and effective means of ensuring not only the prevention of product loss but also the acquisition of precise data and the maintenance of scientific credibility. In essence, freezer labels serve as an invaluable ally in the pursuit of scientific excellence and accuracy within the realm of research institutions.

Key Market Players

  • HERMA Labels
  • AVERY Dennison Corporation
  • Label Specialties
  • GA INTERNATIONAL
  • LABELNET
  • CCL Industries Inc.
  • Trion Industries, Inc.
  • Tailored Label Products Inc.
  • Nadco Tapes and Labels, Inc.
  • Innovate Graphics
  • UltraTape
  • Guardian Packaging and Supply
  • Compliance Labelling Solution
  • A M Labels
  • MD Labels
  • MHS ECOFRIENDLY LTD

Freezer Label Market Outlook by Category

By Substrate:

  • Paper
  • Films
  • Foil

By Adhesive Type:

  • Hot-melt
  • Water-Based
  • Acrylic

By Application:

  • Food & Beverage
  • Cosmetics
  • Pharmaceutical
  • Manufacturing
  • Transportation

By Region:

  • North America
  • Latin America
  • Europe
  • South Asia
  • East Asia
  • Middle East & Africa (MEA)
  • Oceania

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Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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