The global ride-on mower market is gearing up for substantial growth, with a projected valuation of US$ 4,530.0 million by 2032. This represents a significant leap from its 2022 valuation of US$ 3,040.0 million, with a commendable Compound Annual Growth Rate (CAGR) of 4.1% throughout the forecast period.
The driving force behind this remarkable growth story is the increasing demand for ride-on mowers, which offer a distinct advantage over traditional mowers. Unlike their counterparts, which require manual pushing or towing, ride-on mowers can be effortlessly operated while the user comfortably sits on them. This convenience factor is a game-changer in the world of lawn maintenance and gardening.
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Global Ride-on mower Market: Dynamics
The key driving factor for the growth of the ride-on mower market is the ease of work for a rider to mow large areas at high speed in the shortest time possible and receive optimum results. The sustainable and efficient environmental practice raises demand for an electric riding mower that is energy efficient and saves the fuel cost which is a potential factor in the growth of the ride-on mower market.
Another potential factor to the ride-on mower market growth is its appeal to ride to anyone who owns a big property and is interested in mowing lawns by themselves and enjoys zooming around the yard. Ride-on mower is a safe choice when it comes to using its alternative which can lead to safety issues while handing a typical towing mower or a walk-behind mower.
The cost associated with a ride-on mower is relatively higher than the towed mower which restraints the demand for a ride-on mower. Moreover, technological advancement in biotechnology has given rise to artificial grass which is gaining consumer popularity in recent years. Thus the use of artificial grass eliminates the requirement of any mower as they don’t recurring watering, fertilizing, and mowing as required by natural grass and adds a major challenging factor to the ride-on mower market.
Global Ride-on mower Market: Region Wise Outlook
The global ride-on mower market is divided into seven regions, namely North America, Latin America, and the Asia Pacific excluding Japan (APEJ), Western Europe, Eastern Europe, Japan, and the Middle East and Africa (MEA). North America holds a major share in the global ride-on mower market.
Countries in North America such as the U.S. consists of people who prefer large outdoor spaces and have landscaping yards which gains significant momentum in the region. Followed by North America is Europe which also has to landscape of yards gains the momentum in the region. Moreover, in Europe, the demand for the electric ride-on mower is high owing to the factor of energy efficiency which boosts the overall ride-on mower market.
Thus the developed regions of North America and Europe are estimated to witness a high CAGR regarding value in the forecast period of the ride-on mower market. APEJ is estimated to hold a significantly lower major share in the global ride-on mower market and will also witness a lower CAGR owing to the behavior of the consumer that is not similar to that of the Western consumer of ride-on mower market that prefers to mow large area on their own.
Global Ride-on Mower Market: Prominent Players
Few of the prominent players in the Ride-on mower market are as follows
- Deere & Company.
- Ariens Company.
- SPARTAN MOWERS
- Toro Garden company
- Cub Cadet LLC
- MTD Products
- Swisher Mower & Machine Company, Inc.
- Dirty Hand Tools
- Ryobi Hardware manufacturing company
- Husqvarna Group
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Key Market Segments in the Ride-On Mower Market:
By Type:
- Zero turn mower
- Garden tractor
- Lawn tractor
By Mower:
- Rotary mower
- Reel mower
- Sickle mower
- Flail mower
By Energy Source:
- Electronic Gasoline Injected Engine
- Electric riding mower
By Transmission:
- Automatic/hydrostatic transmission
- Manual transmission
By Region:
- North America
- Latin America
- Asia Pacific
- MEA
- Europe
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Author:
Nikhil Kaitwade (Associate Vice President at Future Market Insights, Inc.) has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.
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