Hang Tags Gain Prominence as the Preferred Product Labeling Method, Boosting the Hang Tag Applicators Market

Hang Tag Applicators Market

The hang tag applicators market is on the rise, driven by the increasing popularity of hang tags over traditional sticking tags. Hang tags have become a necessity for various end-use products, serving as a means to provide detailed product information and display pricing. What sets hang tags apart is their convenience in removal without causing damage to the product.

While hang tags offer numerous advantages, they also pose challenges. They must be securely attached to prevent accidental detachment yet remain easily removable when required. This is where hang tag applicators come into play, playing a crucial role in the tagging process.

According to a report by Future Market Insights, the global adoption of hanging tags is steadily eroding the market for sticking tags. As this trend persists, the future of the hang tag applicators market appears promising. It is likely to thrive until a novel approach to product tagging emerges, making hang tag applicators an essential component in modern product identification and pricing strategies worldwide.

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Hang tag applicators thus plays a crucial role in tagging the products. The market of hang tag applicators can be assumed to last long time until a new way of tagging the produced is introduced. Presently, hanging tags is the way of tagging the products adopted worldwide and continuously decreasing the market of sticking tags, and thus projecting a bright future for the hang tag applicators market.

Market Dynamics:

The hang tag applicators are available in the market with wide variety differentiating on the basis of application and speed. Manual hang tag applicators are suitable for very small or rare requirement of hanging tags while automatic hang tag applicators are capable of tagging around 400 tags per minute or more, suitable for a huge volume of products to be tagged. This fact has driven the hang tag applicators market.

The applicability of hang tags in most of the industries including food and beverage industry where the huge volume of products are produced has driven the hang tag applicators market. The hang tags are adopted majorly for apparel industry which accounts for around 2% of world’s GDP, which is around three trillion US dollar of industry and further growing fairly high rate globally.

Thus, the growth of apparel market and huge market size is one of the prominent drivers of hang tag applicators market. Hanging tags has an advantage over adhesive tags but still, provides a challenge in the handling of products with hang tags as they are more likely to get stuck with openly ended curves or small poles around the tag. The solution for this challenge might give rise to the introduction of a new way of tagging or describe the product replacing the hang tag tags. This is a probable threat to the hang tag applicators market.

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Regional Outlook:

The end use applications of the hang tags define the requirement of hang tags applicators in the region. Apparel and footwear market is largest in Asia Pacific with market size around US$ 600 billion, followed by Western Europe and North America with market size around US$ 400 billion each. Also, North America accounts for around half of world’s smart labels market.

Thus, North America, Asia Pacific, and Western Europe indicate a potential market for hang tag applicators. Latin America and Africa are the regions with low apparel and footwear market along with low packaging market size and low GDP, thus packaging firms prefer to invest in labor and time rather than investing on automatic hang tag applicators. Thus, the market for manual hang tag applicators is much brighter in the region as compared to automatic hang tag applicators in terms of volume.

Key Players:

Few of the key players of the hang tag applicators market are Northfield Corporation, Kenco Label & Tag Co., LLC., Graphic Packaging International, Inc., Autotex Italia Srl, Allflex Australia Pty Ltd., etc.

Regional analysis includes

  •          North America
  •          Latin America
  •          Europe
  •          Asia Pacific
  •          Middle East & Africa

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

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Market Segments:

The hang tag applicators market can be segmented by the technology used as

  •          Manual
  •          Semi-Automatic
  •          Automatic

The hang tag applicators market can be segmented by the end-user as

  •          Textile
  •           Food & Beverages
  •          Consumer Goods
  •          Personal Care & Cosmetics
  •          Electronic Goods
  •          Pharmaceuticals
  •          Others

The hang tag applicators market can be segmented by the material of tag to be attached as

  •          Fabric
  •          Plastics
  •          Paper

The hang tag applicators market can be segmented by the regions as

  •          North America
  •          Latin America
  •          Western Europe
  •          Eastern Europe
  •          Middle East & Africa
  •          Asia Pacific excluding Japan
  •          Japan

Report Highlights:

  •          Detailed overview of parent market
  •          Changing market dynamics in the industry
  •          In-depth market segmentation
  •          Historical, current and projected market size in terms of volume and value
  •          Recent industry trends and developments
  •          Competitive landscape
  •          Strategies of key players and products offered
  •          Potential and niche segments, geographical regions exhibiting promising growth
  •          A neutral perspective on market performance

Author

Ismail Sutaria (Lead Consultant, Packaging and Materials) has over 8 years of experience in market research and consulting in the packaging & materials industry. Ismail’s strength lies in identifying key challenges faced by the client and offering logical and actionable insights to equip the clients with strategic decision-making power.

Ismail has been an instrumental part of several transformational consulting assignments. His key skills include competitive benchmarking, opportunity assessment, macroeconomic analysis, and business transformation advisory. Ismail is an MBA holder in Marketing and has a Bachelor’s Degree in Mathematics.

Ismail is a regular at industry conferences and expos and has been widely covered in electronic and print media. He is a Speaker at our upcoming Talk show – Rise of the Intelligent Packaging. Ismail has been quoted in leading publications, including the European Pharmaceutical Review and the European Adhesive Tape Association.

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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