Packaging and printing help create the product’s identity to market the product effectively. Digital printing consists of graphics, texts, patterns, and other visual materials printed straight to the packaging materials like transfer films, papers, cardboard, and other materials. Several advantages of digital printing packaging, like its cost-effectiveness in creating small-and-medium-sized prints, boost its adoption in low-volume packaging.
The digital printing packaging market is forecast to experience a growth rate of 5.1% over the estimated time, as per FMI’s analysis. The industry’s size is predicted to reach a market value of US$ 18,666.50 million in 2023 and is expected to be worth US$ 30,696.4 million by 2033.
Surging demand for personalized packaging solutions is dictating the forecast trends in the market. Digital printing facilitates easy and cost-saving packaging of products with distinct designs, materials, and products. Customization also helps companies improve their brand image, interact with their clients, and cater to shifting customer interests toward personalized products.
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Major Players:
- HP Inc.
- Xeikon N.V.
- Eastman Kodak Company
- Landa Corporation Ltd.
- Quad/Graphics Inc.
- Tailored Label Products Inc.
- Creative Labels Inc.
- Reynders Label Printing
- DS Smith Plc
- Thimm Group
- Traco Manufacturing Inc.
- WS Packaging Group Inc.
- Elanders
- Colordruck Baiersbronn
- Mondi Plc.
Role of Start-ups in the Digital Printing Packaging Market
There are many prominent market players in the digital printing packaging industry, such as Canpac, Scodix, Tango Press, Sai Security Printers, Uflex, Om Xpress Print Pack, Studio Fyul, and JK Labels, among others, that are working hand-in-hand to provide the best-in-class digital printing packaging for enhancing the global arena. However, many global start-ups in the digital printing packaging industry are stepping forward to match the requirements of the digital printing packaging domain.
- Established in 2010, Canpac has come a long way since its inception. With over ten years of experience on both technical and management grounds, Canpac has successfully created its own culture that resonates with the core values and ethics of the company. Over two decades, the company has witnessed the progressive shift of the packaging industry and evolved with it.
- In August 2022, leading trade printer Precise Digital Printing Graphics (PDP) invested in a new Scodix Ultra 2000 Digital Enhancement Press, bringing a wide range of embellishment choices to customers, adding impact to their printed applications with Scodix embellishments such as foil, glitter, metallic, braille, spot UV, and cast-and-cure embellishments to printers in the United States, particularly in the Chicago area.
Top Highlights from the FMI’s Analysis of the Digital Printing Packaging Market:
- Countries in the Asia Pacific are expected to observe significant CAGR over the forecast period.
- Australia’s digital printing packaging industry is expected to be the next go-to-market in the assessment period as players shift their base from matured markets like the United States and Europe.
- In Latin America, businesses are expected to explore Mexico for upcoming market opportunities.
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Revent Developments in this Industry:
- In April 2022, Huhtamaki launched a Push Tab blister lid, a first-to-market PET blister lidding composed of a single material, sans any metal, to serve the healthcare sector. Push Tab blister lid works on the present packaging portfolio without compromising the speed. Therefore, the invention is projected to offer sustainable packaging solutions for the robustly expanding healthcare sector.
- AutajonGroup revealed in September 2022 that the Californian firm ZappPackaging entered its Packaging Division. The acquired company is expected to invigorate the parent company’s operations in the United States, particularly in California.
- Mondi Plc. Introduced myMomdi.net, a web platform for excellent print and design to differentiate its uncoated fine paper (UFP) brands. It briefs the printing and design industry professionals regarding high-quality paper brands, paper recommendations, multimedia content, and local distributor contact information.
- Avery Dennison Graphics Solutions declared its partnership with Siser North America to venture into the crafter/DIY market. Siser has over 40 years of experience in the consumer craft industry as a leader in heat-transfer vinyl and an expert in modification and personalization.
Market Segmentation:
By Print Technology Type:
- Liquid Toner Electrophotography Printing
- Nano-Graphic Printing
- Inkjet Technology
- Others (Dye tonner)
By Product Type:
- Labels
- Flexible Packaging
- Films & Wrap
- Bags & Sacks
- Pouches & Sachets
- Corrugated Packaging
- Folding Cartons
- Bottles & Jars
- Metal Cans
- Others
By End User:
- Food
- Beverage
- Alcoholic
- Non-Alcoholic
- Pharmaceutical
- Personal care & cosmetics
- Electronic comp.
- Chemicals
- Other (Automotive, etc.)
Asia Pacific Region Emerging as a High-growth Market:
According to Future Market Insights, the Asia Pacific is expected to record lucrative growth opportunities for the digital printing packaging industry. It is expected to reach a significant share of 18.0% in 2023.
The cosmetic industry in the Asia Pacific region is growing due to the rise in working women, increased spending of the masses on cosmetic products, and an increase in the young population in the region. This industry is expected to contribute significantly to the growth of the digital printing packaging industry. The increasing population, improving living standards, self-care awareness, and rising e-commerce activities have increased this region’s demand for cosmetic products.
The emerging economies of China and India are high-growth markets for skincare, haircare, and makeup products, supported by the economic growth in these countries and increased consumer spending on cosmetic products. All these factors are expected to drive the growth of the Asia Pacific cosmetics, beauty & personal care market, thus driving the demand for digital printing packaging.
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About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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