The braille cartons packaging market is experiencing robust growth, poised for a remarkable 6% CAGR through 2032. In 2022, the market already boasted a substantial valuation of US$ 352.48 billion, and this figure is expected to surge to an impressive US$ 631.24 billion by 2032. This expansion is fueled by global governments’ initiatives to provide guidance to medical businesses, facilitating the adaptation of braille carton packaging for pharmaceuticals. Such modifications make it significantly more accessible for visually impaired individuals to access vital information on medication labels.
Market leaders in braille carton packaging are heavily investing in advancements related to braille labeling and manufacturing quality. Various braille labeling techniques, including laminating, digital printing, integrated braille, and adhesive labels, are being employed to meet the evolving demands of the industry.
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Moreover, sustainability is a central focus for key players in the market, with a commitment to enhancing production techniques for improved product safety. These cartons find applications in fragile packaging items like glass, offering a sustainable alternative to rigid plastics. Manufacturers are capitalizing on after-pressing capabilities, aiming to provide consumers with components made entirely from post-consumer recyclable plastic, presenting visually appealing packaging solutions on grocery store shelves, thereby further fueling market expansion.
Market Dynamics:
As per the instructions given by EU Directives, the name of the medicine and the strength if needed have to be represented in braille format. Owing to this, any pharmaceutical product intend for sale in European country should have the braille format on the packaging. This is in turn expected to drive the braille cartons packaging market throughout the forecast period across the globe. Apart from European countries, many other countries have also shown interest in the braille carton packaging leading to an increase in the demand for the braille cartons thereby creating more opportunities for the braille cartons packaging market between 2017 & 2025.
Over the past few decades, Asia Pacific has emerged as a hub for pharmaceutical industry thereby creating more opportunities for allied products such as braille cartons. This increasing demand is expected to drive the market for braille carton packaging in this region over the forecast period. The manufacturers of the braille carton packaging are keenly involved in improving the quality of packaging as well as braille labelling. The various braille labeling methods used for manufacturing braille cartons include embossing, screen printing, integral braille and adhesive labels. These techniques has helped in improving the braille labelling thereby gaining more customer attraction and market opportunities between 2017 & 2025.
Region Wise Outlook:
On the basis of geographical regions, the global braille cartons packaging market is divided into following regions: North America, Latin America, Europe, Asia Pacific and Middle East & Africa.
The global pharmaceutical industry is expected to show a growth of over 7.5% in potential geographies translating into substantial demand from braille packaging. The European country is anticipated to witness a high growth in the braille cartons packaging market throughout the forecast period owing to the directives passed making braille format mandatory on the pharmaceutical packaging in the region. Asia Pacific with the two emerging economies, India and China has surfaced as a hub for pharmaceutical industry and therefore is expected to witness a hike in the demand for the braille packaging over the forecast period.
North America is anticipated to follow Asia Pacific in terms of demand for the braille packaging owing to its established market. Latin American countries is also expected to show relatively slower growth in the braille cartons packaging market owing to its prevailing economy. However, Middle East & Africa are anticipated to witness a sluggish growth in the market of braille cartons packaging throughout the forecast period attributed by the prevailing stagnant economy in these regions.
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Key Players:
The key players in the braille cartons packaging market includes Parksons Packaging Limited, R.R. Donnelley & Sons Company, New Town Printers (Redditch) Ltd., Rich Offset PVT LTD, Ingersoll Paper Box Co. Limited, Eson Pac AB.
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