The cling film market is on a trajectory of significant growth, with revenue expected to rise by 3.0% in 2021, setting the stage for remarkable expansion. Over the decade from 2021 to 2031, the market valuation is projected to double, reaching an impressive US$1.9 billion. This growth momentum is underlined by a robust ten-year compound annual growth rate (CAGR) of 5.0%, highlighting the enduring demand for cling film.
One of the primary drivers of this market surge is the extensive application of cling film in the food industry, which is expected to account for over half of the market’s sales through 2031. The convenience and versatility of cling film in preserving and packaging food items have made it an indispensable choice for both consumers and the foodservice industry.
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Additionally, the consumer goods sector is experiencing a rapid uptick in demand for cling film, projected to grow at a higher pace with a 5.2% CAGR during the assessment period. This surge can be attributed to the increased use of cling film in various consumer products for packaging and protection.
Comparing the market outlook from 2014 to 2020 with the forecast for 2021 to 2031, there is a notable shift in growth dynamics. The market is poised for more robust expansion in the latter period, with a 5.0% CAGR compared to the 2.9% CAGR observed from 2014 to 2020. This shift is primarily driven by the soaring demand for on-the-go and processed foods, aligning with changing consumer lifestyles and preferences. As convenience and food safety continue to be paramount, cling film remains a key solution for packaging and preserving a wide range of products.
Inside the food business, cling films are utilized for safeguarding leafy foods, meat, fish, dairy items, frozen food varieties, and different things against tainting and further develop their time span of usability. Other than this, cling wraps are utilized for bundling of non-food things like shopper merchandise, medical services items, and that’s just the beginning.
Cling film safeguards items from getting defiled by keeping them new while additionally upgrading timeframe of realistic usability. Cling film is basically utilized for transient protection for in a hurry food and online conveyances through internet business channels. These variables are recognized as basic elements driving the cling films market.
Cling films give assurance against different organic, compound and actual dangers. Cling films are likewise utilized as a boundary on injuries by not permitting dampness or microorganisms to influence the region. The development of the cling film market is additionally modestly determined by the medical care industry as no other material other than plastic fulfills the prerequisites.
The interest for bundled food has expanded dramatically in the beyond couple of years. This development is essentially because of changing way of life and the subsequent utilization of instant food items.
Significant cheap food retailers like Pizza Hut, Mcdonald’s, Dominos, Subway, and KFC have proactively laid out their presence in the North American area. The developing interest for in a hurry and cheap food items will set out huge open doors for bundling producers to develop alongside the market.
Food organizations are searching for bundling producers who can offer great and effective bundling arrangements at less expensive expenses. These elements are probably going to drive the interest for cling film across North America.
Key Takeaways from the Cling Film Market Study
Polyvinyl chloride is expected to create incremental opportunity of US$ 508.3 million by 2031. It is cost-effective and suitable for recycling processes.
Cling film products up to 9 microns in thickness is estimated to increase 1.7 times by the end of 2031, attributed to clear and transparent packaging for food product displays.
Canada is expected to reflect faster growth in North America, with a 6.5% CAGR due to the presence of key players and the availability of technological advancements.
Germany leads Western Europe accounting for 26% of the value share by 2031, owing to relatively higher production capacity.
China will continue to dominate APEJ holding over 40% of the market through 2031, supported by a large base of end users and manufacturers.
“With competition expected to get fiercer, market players are expected to focus on capacity expansion. Mergers and acquisitions will remain key strategy as companies aim for strengthening their global footprint,” said a lead analyst at FMI.
What is the Impact of COVID-19 on the Cling Film Market?
The packaging value chain has an important role to play in finding future-proof solutions to meet sustainability and resource-efficiency requirements arising during the covid-19 pandemic.
Demand will rise for packaging used in dietary supplements, fruits & vegetables, frozen & processed food items, meat, seafood, consumer goods and more. Consumers are transitioning to online grocery purchases and online food deliveries for safe high-quality packaging.
Cling film can be packed closely to the product, with transparency, appearance, and cleanliness with dustproof and moisture resistant properties. The rise in manufacturer and consumer preference towards cling films for its efficient qualities are driving sales.
Competitive Landscape
Companies operating in the cling film market are aiming for strategic collaborations and partnerships with other manufacturers to expand their portfolio and production capacity.
- In 2021, Berry global group Inc. announced an investment of more than $70 million in food & beverage, e-commerce and consumer goods sector to support continued growth in consumer packaging films.
- In 2020, Gruppo Fabbri Vignola S.p.A developed a certified compostable cling film that is appropriate for food packaging. The cling film will have an ideal combination of breathability, aesthetics, and mechanical performance and is also suitable for industrial uses.
- Compostic announced the launch of certified home-compostable plastic alternative cling film for consumers in the U.S. through online sales channels in 2021.
Who is Winning?
Tier 3 players in the cling film market hold 80-90% of the overall value share. Key players contribute up to 20% of the global demand. Capacity expansion and material innovation strategies will remain important in the coming decade.
Berry Global, Intertape Polymer Group, Gruppo Fabbri Vignola S.p.A, Klockner Pentaplast Europe GmbH & Co. KG, Anchor Packaging, Wrapex Limited, and among others are the prominent players in the global cling film market.
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Cling Film Market by Category
By Material type:
- Polyethylene
- Low Density Polyethylene (LDPE)
- High Density Polyethylene (HDPE)
- Linear Low Density Polyethylene (LLDPE)
- Bi-axially Oriented Polypropylene (BOPP)
- Polyvinyl Chloride
- Polyvinylidene Chloride
- Others
By Thickness:
- Up to 9 micron
- 9 to 12 micron
- Above 12 micron
By End Use:
- Food
- Meat
- Seafood
- Baked Foods
- Dairy Products
- Fruits & Vegetables
- Ready to Eat Meals
- Others
- Healthcare
- Consumer Goods
- Others
By Region:
- North America
- Latin America
- Europe
- South Asia
- East Asia
- Oceania
- Middle East and Africa (MEA)
Author:
Ismail Sutaria (Lead Consultant, Packaging and Materials) has over 8 years of experience in market research and consulting in the packaging & materials industry. Ismail’s strength lies in identifying key challenges faced by the client and offering logical and actionable insights to equip the clients with strategic decision-making power.
Ismail has been an instrumental part of several transformational consulting assignments. His key skills include competitive benchmarking, opportunity assessment, macroeconomic analysis, and business transformation advisory. Ismail is an MBA holder in Marketing and has a Bachelor’s Degree in Mathematics.
Ismail is a regular at industry conferences and expos and has been widely covered in electronic and print media. He is a Speaker at our upcoming Talk show – Rise of the Intelligent Packaging. Ismail has been quoted in leading publications, including the European Pharmaceutical Review and the European Adhesive Tape Association.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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