Sports Nutrition Market Soars: Projected to Reach US$ 64.0 Billion by 2033 with a 9.1% CAGR, Reflecting the Growing Popularity of Fitness and Health-conscious Lifestyles | Future Market Insights

The Sports Nutrition Market is witnessing remarkable growth, with an expected CAGR of 9.1% from 2023 to 2033. From a historical value of US$ 24.8 billion in 2022, it has already reached US$ 26.7 billion in 2023. The market is set to surge even further, projected to reach an impressive value of US$ 64.0 billion in 2033. The increasing focus on fitness and active lifestyles is driving the demand for sports nutrition products.

ESOMAR-certified consulting firm Future Market Insights (FMI) projects sports nutrition market to register an impressive growth through 2021 & beyond. Demand for organic sports nutrition beverages will increase, augmenting the sales in the market.

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Sales of sports nutrition energy bars and ready-to-drink sports beverages have skyrocketed since the advent of online fitness centres and health programmes. To capitalise on current prospects, manufacturers are forming collaborations with local and regional fitness centres.

Key Takeaways from FMI’s Sports Nutrition Market Study

Trend for veganism and healthy lifestyle among fitness enthusiasts will drive the sales of plant-derived ingredient sports nutrition. This segment is expected to hold maximum share in the global market. In terms of nature, organic segment will exhibit higher growth as compared to conventional backed by the rising demand for natural and organic products For B2C, flavored sports nutrition beverages are expected to remain dominant throughout the forecast period Expansion of online fitness and retail channels will spur the sales of sports nutrition, exceeding a valuation of US$ 64.1 Bn by 2031 The U.S. is expected to be the most lucrative market across North America during the assessment period India will emerge as a lucrative market backed by the rising demand for organic sports nutrition products in the country

“Growing prevalence of obesity across the globe is pushing the people to opt for healthy lifestyle. With emergence of online fitness centers and health classes, manufacturers are forging partnerships and alliances with local and regional fitness centers generating lucrative revenues,” says the FMI analyst. 

Competitive Landscape

Nestlé S.A., Red Bull GmbH, Ajinomoto Co., Inc., Keurig Dr. Pepper, Inc., Nutrabolt, GlaxoSmithKline plc., Optimum Nutrition, Inc., Premier Nutrition Corporation, Biothrive Sciences, Nutrabolt, Now Foods, INC Sports Nutrition, Vitaco Health, and Uelzena Group. among others are some prominent players operating in the sports nutrition market.

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Sports Nutrition Market by Category

B2B

By Ingredient Type:

  • Plant-Derived Ingredient
    • Soy Protein
    • Rice Protein
    • Pea Protein
    • Potato Protein
  • Animal Derived Ingredient
    • Creatine
    • Milk Protein
    • Whey Protein Concentrates
    • Casein
    • BCAA (Branded Chain Amino Acid)
  • Blends

By Nature:

  • Organic
  • Conventional

B2C

By Function:

  • Energizing Products
  • Rehydration
  • Pre-Workout
  • Recovery
  • Weight Management

By Product Form:

  • Ready-To-Drink
  • Energy & Protein Bar
  • Powder
  • Tablets/Capsules

By Flavour:

  • Regular
  • Flavored
    • Fruit Punch
    • Berries
    • Citrus
    • Chocolate
    • Vanilla
    • Others

By Sales Channel:

  • Modern Trade
  • Convenience Store
  • Specialty Store
  • Pharmacy Store
  • Online Retail
  • Other Sales Channel

By Nature:

  • Organic
  • Conventional

By Price Range:

  • Economic
  • Premium

Region

  • North America
  • Latin America
  • Europe
  • South Asia
  • East Asia
  • Oceania
  • Middle East & Africa

Key Questions Answered in the Report

What is the current sports nutrition market value?

The sports nutrition market is expected to exceed US$ 19,302.2 Mn in 2021

At what rate did the sports nutrition market grow between 2016 and 2020?

The sports nutrition market projected steady growth, registering a CAGR at 7.4% between 2016 and 2020.

What are the key trends driving sports nutrition sales?

Rising trend for clean-label and non-GMO products and easy availability of flavored nutritional sports energy drinks and products will increase the sales.

Who are the leading players of sports nutrition?

Nestlé S.A., Red Bull GmbH, Ajinomoto Co. Inc., Keurig Dr. Pepper Inc., Nutrabolt, and GlaxoSmithKline plc., are the top players identified by Future Market Insights.

What will be the demand outlook for North America sports nutrition market?

North America’s sports nutrition market demand is set to rise at 10.7% CAGR over the forecast period of 2021 and 2031.

What is the market share of leading players in sports nutrition market?

The top players in the sports nutrition market will collectively account for 50-55% of global market share in the year 2021.

At what rate will sports nutrition demand rise in Europe?

Demand for sports nutrition across Europe will exhibit healthy expansion at 9.9% CAGR during the forecast period of 2021 and 2031.

Which are the top countries driving the sports nutrition market sales?

Top countries in terms of sports nutrition sales are China, the U.K., the U.S., India and Germany.

What is the current market share of Japan and South Korea in the global Sports nutrition market?

In 2021, South Korea will account for 0.7% of global sports nutrition market share, while Japan will contribute over 0.5% of global market share.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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