Leading players in the Global Period Balm Market are strategically focusing on expansion, partnerships, product development, and new product launches to enhance their global presence. Additionally, they are actively launching awareness programs and campaigns to educate people about the significance of period palm products.
In India, where nearly 70% of women experience cramps during their menstrual cycle, leading period care and wellness company “Cora” introduced a new portfolio of wellness products in 2020. These products were specifically designed to provide comfort and relief during the menstrual cycle, addressing issues such as disrupted sleep, mood swings, irritability, and exhaustion.
Similarly, in 2019, students from IIT-Delhi launched a period pain relief oil-based formula targeted towards women to alleviate pain and discomfort during menstruation.
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These initiatives reflect the growing focus on women’s health and well-being during their menstrual cycles, and companies are actively innovating and introducing new products to cater to their needs and improve the overall menstrual experience for women globally.
The global period balm market is estimated at US$ 3.7 billion in 2023 and reach a valuation of around US$ 5.8 billion by 2033. The market is projected to capture a CAGR of 4.7% throughout the forecast period.
Why do Women Prefer Period Balm Roller Stick Rapidly?
Several factors are attributed to the increased demand for period balm roller sticks. These factors are as follows:
- Ease of Application: Women are increasingly adopting roller sticks due to their mess-free and convenient method. It controls and targets specific areas, such as the abdomen and lower back, to reduce menstruation discomfort.
- Portable and Discreet: The roller sticks are portable, compact, and easy to carry in bags, purses, and pockets. The manufacturers offer customized and discreetly designed roller sticks to enhance consumers’ experiences.
- Clean and Hygienic: Roller sticks promote cleanliness and hygiene. These roller sticks contain balm that reduces the risk of contamination and bot-exposed external elements.
- Precise Dosage Control: The roller sticks allow users to apply the desired amount of balm without wasting the quantity. These precise dosage controls enhance consumers’ experiences more effectively.
- Cooling and Warming Sensation:A few period balm stick rollers incorporate ingredients that produce a warm or cooling sensation. This additional relief helps from the period’s discomfort and enhances soothing experiences.
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These are a few factors that rapidly prefer the demand for period balm stick rollers.
Key Takeaways:
- The period balm market is estimated to secure a CAGR of 4.7% with a valuation of US$ 5.8 billion during the forecast period.
- In the historical period, the market captured a valuation of US$ 3.5 billion in 2022 with a CAGR of 4% between 2018 and 2022.
- The United States dominate the global market by capturing a maximum share of 31.6% by 2033.
- With a share of 6.9%, Germany is significantly driving the global market during the forecast period.
- Japan is predicted to secure a share of 5.1% in the global market during the forecast period.
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Recent Developments in the Global Market are:
Earth Mama Organics announced its newly launched natural period balms by adding eco-friendly ingredients. The company promote hygiene by focusing on sustainabili
Period Balm Market by Category
By Product Type:
- Roller Stick
- Gel
By Mode of Prescription:
- Over-the-Counter
- Prescription
By Sales Channel:
- Direct Sales
- Specialty Stores
- Pharmacy / Drug Stores
- Departmental Stores
- Online Retailers
- Other Sales Channel
By Region:
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East and Africa
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