ESOMAR-certified consulting firm Future Market Insights (FMI) projects sports nutrition marketto register an impressive growth through 2021 & beyond. Demand for organic sports nutrition beverages will increase, augmenting the sales in the market.
The global sports nutrition industry is anticipated to be worth US$26.7 billion in 2023. The global sports nutrition market B2B is expected to be worth US$8.8 billion in 2023, while the global sports nutrition market B2C is expected to be worth US$17.9 billion. There is a notable global trend towards prioritising health and fitness, with people becoming more aware of their physical well-being. As a result, the need for sports nutrition products is expanding. According to FMI, market revenue might approach US$ 64.0 billion by 2033, with a CAGR of 9.1%.
The Sports Nutrition Market is witnessing robust growth as fitness-conscious consumers seek specialized nutritional products to enhance athletic performance and recovery. With a growing focus on overall health and wellness, sports nutrition products have become mainstream, appealing to not only athletes but also the general population. The market is expected to continue expanding, driven by innovative product offerings and increasing consumer awareness of the importance of nutrition in physical fitness.
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With the emergence of online fitness centers and health classes, sales of sports nutrition energy bars and ready to drink sports beverages have spiked tremendously. Manufacturers are therefore entering into alliances with local and regional fitness centers to capitalize on existing opportunities.
Key Takeaways from FMI’s Sports Nutrition Market Study
Trend for veganism and healthy lifestyle among fitness enthusiasts will drive the sales of plant-derived ingredient sports nutrition. This segment is expected to hold maximum share in the global market. In terms of nature, organic segment will exhibit higher growth as compared to conventional backed by the rising demand for natural and organic products For B2C, flavored sports nutrition beverages are expected to remain dominant throughout the forecast period Expansion of online fitness and retail channels will spur the sales of sports nutrition, exceeding a valuation of US$ 64.1 Bn by 2031 The U.S. is expected to be the most lucrative market across North America during the assessment period India will emerge as a lucrative market backed by the rising demand for organic sports nutrition products in the country
“Growing prevalence of obesity across the globe is pushing the people to opt for healthy lifestyle. With emergence of online fitness centers and health classes, manufacturers are forging partnerships and alliances with local and regional fitness centers generating lucrative revenues,” says the FMI analyst.
Competitive Landscape
Nestlé S.A., Red Bull GmbH, Ajinomoto Co., Inc., Keurig Dr. Pepper, Inc., Nutrabolt, GlaxoSmithKline plc., Optimum Nutrition, Inc., Premier Nutrition Corporation, Biothrive Sciences, Nutrabolt, Now Foods, INC Sports Nutrition, Vitaco Health, and Uelzena Group. among others are some prominent players operating in the sports nutrition market.
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Sports Nutrition Market by Category
B2B
By Ingredient Type:
- Plant-Derived Ingredient
- Soy Protein
- Rice Protein
- Pea Protein
- Potato Protein
- Animal Derived Ingredient
- Creatine
- Milk Protein
- Whey Protein Concentrates
- Casein
- BCAA (Branded Chain Amino Acid)
- Blends
By Nature:
- Organic
- Conventional
B2C
By Function:
- Energizing Products
- Rehydration
- Pre-Workout
- Recovery
- Weight Management
By Product Form:
- Ready-To-Drink
- Energy & Protein Bar
- Powder
- Tablets/Capsules
By Flavour:
- Regular
- Flavored
- Fruit Punch
- Berries
- Citrus
- Chocolate
- Vanilla
- Others
By Sales Channel:
- Modern Trade
- Convenience Store
- Specialty Store
- Pharmacy Store
- Online Retail
- Other Sales Channel
By Nature:
- Organic
- Conventional
By Price Range:
- Economic
- Premium
Region
- North America
- Latin America
- Europe
- South Asia
- East Asia
- Oceania
- Middle East & Africa
Key Questions Answered in the Report
What is the current sports nutrition market value?
The sports nutrition market is expected to exceed US$ 19,302.2 Mn in 2021
At what rate did the sports nutrition market grow between 2016 and 2020?
The sports nutrition market projected steady growth, registering a CAGR at 7.4% between 2016 and 2020.
What are the key trends driving sports nutrition sales?
Rising trend for clean-label and non-GMO products and easy availability of flavored nutritional sports energy drinks and products will increase the sales.
Who are the leading players of sports nutrition?
Nestlé S.A., Red Bull GmbH, Ajinomoto Co. Inc., Keurig Dr. Pepper Inc., Nutrabolt, and GlaxoSmithKline plc., are the top players identified by Future Market Insights.
What will be the demand outlook for North America sports nutrition market?
North America’s sports nutrition market demand is set to rise at 10.7% CAGR over the forecast period of 2021 and 2031.
What is the market share of leading players in sports nutrition market?
The top players in the sports nutrition market will collectively account for 50-55% of global market share in the year 2021.
At what rate will sports nutrition demand rise in Europe?
Demand for sports nutrition across Europe will exhibit healthy expansion at 9.9% CAGR during the forecast period of 2021 and 2031.
Which are the top countries driving the sports nutrition market sales?
Top countries in terms of sports nutrition sales are China, the U.K., the U.S., India and Germany.
What is the current market share of Japan and South Korea in the global Sports nutrition market?
In 2021, South Korea will account for 0.7% of global sports nutrition market share, while Japan will contribute over 0.5% of global market share.
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Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.
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