According to a report by Future Market Insights, the bag-in-tube market is poised for substantial growth, particularly in the wine packaging sector. It is projected to achieve a remarkable compound annual growth rate (CAGR) of over 13.1% between 2022 and 2029.
There are several factors contributing to the rising demand for bag-in-tube packaging. One key driver is its visually appealing design, which allows for comprehensive printing and embossing, enabling businesses to effectively showcase their information and designs. This enhances brand visibility and customer appeal. Additionally, bag-in-tube packaging offers the advantage of prolonging the shelf life of products, keeping them fresh for 6 to 8 weeks after opening. This convenience is highly valued by customers and contributes to the growing demand for this packaging format.
To ensure effective packaging, bag-in-tube solutions require strong mechanical resistance and an oxygen barrier. The use of metallized PET in bag-in-tube film structures fulfills these requirements by providing the necessary strength and barrier properties to protect the contents.
The bag-in-tube market is predicted to witness rapid growth, maintaining a 13.1% annual growth rate over the forecast period. This expansion will primarily be driven by industry advancements and innovations. Notably, high-end customization features such as spigots and handles are being included, enhancing convenience and user-friendliness. The bag-in-tube sector also focuses on continuously improving the materials used for barrier layers to enhance product protection and preservation.
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In conclusion, the bag-in-tube market is expected to experience significant expansion, with wine packaging playing a major role in driving sales growth. The distinct advantages of bag-in-tube packaging, including its extensive printing area, extended shelf life, and effective barrier properties, explain its increasing popularity in the flexible packaging industry.
Bag-in-Tube Market Study Key Takeaways
- Metalized PET will continue to be the favoured material in the bag-in-tube market, with more than 60% of the market expected to be captured between 2019 and 2029.
- By 2029, demand from wine and olive oil producers is predicted to account for roughly 80% of the global bag-in-tube market, and it is expected to develop at a faster rate than any other segment.
- Western Europe is estimated to dominate the bag-in-tube market, with a CAGR of more than 10% from 2019 to 2019.
- Bag-in-tube makers can make significant profits by targeting wine and spirit producers, as these end users see bag-in-tube as a lightweight, leak-proof, and cost-effective packaging alternative to glass.
In Asia Pacific and MEA, there are a lot of untapped markets.
Some markets are unfamiliar with bag-in-tube packaging, which is an expanded form of bag-in-box. While bag-in-tube has a high market penetration in Western Europe, it has a lower market penetration in North America. Latin America and Eastern Europe, where bag-in-tube packaging is still in its early phases of development, are key producers and consumers of wine, providing a great potential for bag-in-tube packaging manufacturers. Bag-in-tube penetration is essentially non-existent in APEJ, MEA, and Japan, making them very profitable regions for enterprises looking to increase their market positions.
In European countries, bag-in-tube packaging is widely used for wine and spirits, followed by high-end vegetable oil (olive oil). By the end of 2025, the worldwide millennial population is expected to surpass 30%. Millennials are drawn to novel packaging such as bag-in-tube and bag-in-boxes because they are convenient to carry and store. Bag-in-tube producers are projected to benefit greatly as a result of this.
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Competitive Landscape
As bag-in-tube is a pretty new solution in the packaging market, the bag-in-tube market is relatively small in size. Thus, there are vast opportunities for players operating in the bag-in-box segment and small & newly-entered companies alike to become the part of this rapidly growing market. Individual strategies followed by these market players in terms of improving their product portfolios, creating new marketing strategies, and acquisitions and mergers in the bag-in-tube market, have been elaborated in this report.
- Introduction of anti-counterfeit packaging and shift from glass-based packaging to plastic packaging materials are the ongoing trends in the bag-in-tube market.
- Demand for sustainable packaging solutions from eco-conscious consumers is anticipated to change the dynamics of the bag-in-tube market.
Market Benefits
1.The study provides an in-depth analysis of the global bag-in-tube market along with the current trends and future estimations to elucidate the imminent investment pockets.
2.The key market players along with their strategies are thoroughly analyzed to understand the competitive outlook of the industry.
3.An extensive analysis of the market based on application assists in understanding the trends in the industry.
4.The report presents a quantitative analysis of the market from 2022 to 2029 to enable stakeholders to capitalize on the prevailing market opportunities.
Some of the leading companies operating in the market are:
- Smurfit Kappa Group PLC
- Industri-Bag
- Grafica Rovellosa SL
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Key Segments Covered in Bag-in-Tube Industry Research
Bag-in-Tube Market by Capacity:
- Less than 1000 ml
- 1000 to 2000 ml
- 2001 to 3000 ml
- More than 3000 ml
Bag-in-Tube Market by Product:
- EVOH Barrier + PE
- Metallized PET
Bag-in-Tube Market by End-use:
- Wine
- Spirit
- Olive Oil
- Fruit Juices
- Others
About FMI
Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.
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