Frozen Potato Market: Sizzling Growth Anticipated to Reach US$ 104,348.9 Million by 2033, Fueled by Rising Demand for Convenient and Versatile Potato-Based Products

The global frozen potato market is expected to develop significantly between 2023 and 2033. The global market is expected to surpass a valuation of US$ 60,887 million in 2023, according to a research analysis released by Future Market Insights. It is expected to be valued at US$ 104,348.9 million by 2033. From 2023 to 2033, the market is expected to grow at a 6% CAGR.

Food manufacturers have more opportunities to introduce a wide variety of potato-based food products, both fresh and frozen, as global potato output increases. This has led to a recent surge in the number of new product releases.

The great nutritional value of frozen potato products is another important factor in their expanding use.

For example, according to the United States Department of Agriculture, 100 grams of potatoes provide around 4% of the RDA for calorie consumption, 6% of the RDA for carbohydrates, 9% of the RDA for dietary fiber, 4% of protein, and 33% of the RDA for vitamin C, among other nutritional intake requirements.

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Key Takeaways from Market Study

  • The frozen potato market is expected to expand at 2.7% and 5.9% CAGR in North America and Latin America, respectively through 2032.
  • The Europe frozen potato market is expected to witness CAGR of 3.5% over the forecast period.
  • Among the product type segment, potato fries are expected to hold significant share of 42.6% in 2022 and it is expected to grow with significant CAGR of 2.9% over the forecast period.
  • The commercial use segment is expected to account for 83.6% in 2022 and it is expected to grow at CAGR of 3.5% over the forecast period.
  • Among the distribution channels, the B2B segment will hold 73.4% share in 2022 and it is expected to grow with CAGR of 3.4% over the forecast period.

 “Sales of frozen potato products will rise considerably as consumers around the globe are shifting to plant-based fast foods in response to concerns about the environmental impact of meat consumption,” says a Future Market Insights analyst.

Competitive Landscape

Understanding the ongoing demand for frozen potato products several food product manufacturers are entering into the frozen potato market by introducing their own from potato range.

  • On January 2021, Aviko who is one of the world’s biggest manufacturers of chips and added value potato products launched its frozen potato range.

In 2017, Amul one of the leading milk co-operative launched its frozen potato products in India.

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Frozen Potato Market by Category

By Product Type, Frozen Potato Market is segmented as:

  • Potato Fries
  • Potato Wedges
  • Stuffed Potatoes
  • Potato Slices
  • Potato Chunks
  • Potato Dices
  • Baked Potato
  • Other

By End User, Frozen Potato Market is segmented as:

  • Commercial Use
  • Residential Use

By Distribution Channel, Frozen Potato Market is segmented as:

  • B2B
  • B2C
  • Hypermarkets/Supermarkets
  • Convenience Stores
  • Specialty Stores
  • Retail Stores
  • Online Retail

By Region, Frozen potato Market is segmented as:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East and Africa

About FMI

Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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