Fruit Powders Market Anticipated to Reach US$ 36.4 Billion by 2033: Increasing Adoption of Convenient and Nutrient-Dense Fruit-based Ingredients Spurs Market

The fruit powder market is poised to witness at a 7.6% CAGR during the forecast period. The market for fruit powder is expected to expand from US$ 17.5 billion in 2023 to US$ 36.4 billion by 2033.

Increasing demand for long shelf life food products and increased year-round demand for seasonal produce are driving fruit powder market growth across many end-use industries. Moreover, increasing demand for commercial fruit powders processed by various techniques such as vacuum drying, drum drying, spray drying and freeze drying is driving the market expansion. 

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Fruit Powder Market Growth Benefits a Growing Number of Health-Conscious Consumers.

Consumers are constantly striving to meet their optimal nutritional needs through functional foods and beverages. Growing consumer awareness of the value of micronutrients such as vitamins, minerals and amino acids has increased the demand for the products. 

As lifestyles change, interest in ready-to-eat foods that meet individual nutritional needs is increasing, contributing to the expansion of the local market for fruit powders. 

Factors Limiting the Fruit Powder Market Growth:

Process involves making Fruit powder is dehydrating and drying fruits following different ways, including freeze drying, drum drying, spray drying, and others. This processes is costly, which raises the cost of fruit powder.

As fruit powder is concentrated, numerous fruits are utilised to make a little packet of the product, increasing the price even more. Fruit powder’s higher price point, along with the availability of alternatives, may limit the sales and slow down industry growth.

Regional Analysis:

The Asia Pacific region is expected to grow significantly in the market during forthcoming years. This is attributable to customers’ increasing need for convenient and healthy food products as a result of their growing health consciousness.

Due to changing consumption habits and rising demand for novel food products, China and India are among the greatest consumers of convenience food. Along with this, the acceptability, affordability, and availability of the fruit powder are important factors driving regional market expansion.

Key Takeaways

  • The US market for fruit powders is to exhibit a CAGR of 7.4% and reach US$ 12.9 Bn by 2033.
  • The South Korea market for fruit powders is predicted to develop at a 5.4% CAGR to hit US$ 1.3 Bn by 2033.
  • By 2033, the UK market for fruit powders is poised to increase at a 6.7% CAGR and hit US$ 1.5 Bn.
  • The China market is predicted to witness a 7% CAGR and grow at US$ 2.6 Bn by 2033.
  • By 2033, the Japan fruit powders market is anticipated to grow at a 6.1% CAGR to attain US$ 2.1 Bn.
  • By product type segment of the fruit powders market, the Strawberry sector to develop at a CAGR of 7.4% during the forecast period.
  • The Conventional sector may prosper at a CAGR of 6.9% over the forecast period, according to the nature segment.

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Competitive Landscape:

Manufacturers in the fruit powder market should expect growing demand, mostly from the cosmetics and personal care industries.

The adaptability and growing demand for natural ingredients in cosmetics and personal care products are predicted to entice manufacturers to include fruit powder in their products. Companies are attempting to provide customised fruit powder to meet the diverse needs of cosmetics and personal care product producers.

NutraDry released Australian organic pumpkin powder in 2019. The powder is composed entirely of butternut pumpkins farmed organically in Australia, with no fillers or additions. Australian Certified Organics has certified it.

Key Segments

Based on Product Type:

  • Strawberry
  • Blackberry
  • Black Currant
  • Raspberry
  • Blueberry
  • Peach
  • Apple
  • Pear
  • Apricot
  • Plum

Based on Nature:

  • Organic
  • Conventional

Based on End Use:

  • Fruit Processing
  • Beverage Processing
  • Dietary Supplements
  • Pharmaceuticals
  • Cosmetics and Personal Care

Based on Technology:

  • Freeze Dried
  • Spray Dried
  • Vacuum Dried
  • Drum Dried

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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