The global frozen pizza market size is predicted to surpass a valuation of US$ 20,196 million in 2023. It is anticipated to hit a valuation of US$ 35,994 million by 2033. The market is slated to thrive at a CAGR of 6% from 2023 to 2033.
Numerous flavors, dough variations and topping options are becoming increasingly common in the frozen pizza industry. The fact that frozen pizza can be customized to different tastes also contributes to its growing popularity. The variety allows customers to choose their pizza based on their tastes and dietary needs. In addition, frozen pizzas come in a variety of sizes and can be prepared in small quantities for personal use or large quantities for family or celebrations.
The frozen pizza market is growing in different regions of the world due to globalization of food preferences and introduction of western diet. Demand for frozen pizza is increasing as people become accustomed to eating frozen pizza as a standard meal, especially in areas where traditional pizza culture is less prevalent.
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Manufacturers of frozen pizza have made investments throughout time to raise the standard of their offerings. Technical food processing and packaging advances have improved frozen pizzas’ flavor, texture, and quality. As a result, consumers now perceive frozen pizzas as a better option than freshly baked ones. Frozen pizza makers have begun providing alternatives with healthier ingredients, such as whole wheat crusts, reduced-fat cheese, and organic toppings, to appeal to health-conscious consumers. These healthier substitutes have increased the market for frozen pizzas by luring customers looking for a compromise between convenience and better dietary options.
Key Takeaways from Frozen Pizza Market:
- The global frozen pizza industry size developed at a CAGR of 2.4% from 2018 to 2022.
- In 2018, the global market size stood at US$ 17,660.5 million.
- The global market size stood at US$ 19,419.20 million in 2022.
- Thin crust accounted for a maximum share of 63.3% of the global frozen pizza market in 2022.
- Store-based retailing held a dominant share of more than 66.3% in 2022.
- The large pizza segment accounted for 51.3% of the global market in 2022.
- In 2022, the United States captured 17.2% shares in the global market.
- In 2022, China captured 4.8% shares in the global market.
- In 2022, India captured 25.2% shares in the global market.
Recent Developments Observed by FMI:
- In June 2021, Brazi Bites announced the release of a new product line called Pizza’nadas for sale to customers in the United States. Pizza’nadas is a combination of frozen pizzas and empanadas.
- Ole & Lena’s Pizzeria announced expansion plans to include wholesaling operations for frozen pizza. It is offered through retailers like Walmart for specific locations in the United States.
- Dr. Oetker announced the expansion of its Ristorante frozen pizza line. Along with the launch of a new Vegan Society-certified Ristorante Margherita Pomodori pizza for consumers in the United Kingdom.
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Key Players in the Global Market
- Frozen Specialties Inc.
- Jubilant Foodworks Limited
- Convenio Foods Pvt. Ltd.
- Giovanni’s Frozen Pizza
- Monte Pizza Crust B.V.
- General Mills Inc.
- Nestle’ S.A.
- McCain Foods Ltd.
- Dr. Oetker GmbH
- Daiya Foods Inc.
- Connies Pizza
- Conagra Brands Inc.
- Others
Market Segmentation
By Crust Type:
- Thin Crust
- Thick Crust
- Stuffed Crust
By Toppings:
- Cheese
- Meat
- Fruits and Vegetables
- Others
By Sales Channel:
- Store-based Retailing
- Convenience Stores
- Discounters
- Forecourt Retailers
- Hypermarkets
- Supermarkets
- Food Specialist
- Online Retail
By Size Type:
- Small
- Medium
- Large
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- The Middle East & Africa (MEA)
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Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization, and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel, and End Use over the next 10 years.
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