The global full container shrink sleeves market is projected to reach a market size of US$ 15.6 billion in 2023 and to reach US$ 29 billion by showing a CAGR of 6.4% from 2023 to 2033. The market for whole-container shrink sleeves experienced growth from 2018 to 2022 at a compound annual growth rate of 5.2%.
Whole container shrink sleeves are labels that wrap around the entire body of the container in a shrink sleeve. Branding and important product-related messages are included on this label. Shrink labels are becoming more and more common in the packaging business since they can replace labels because they don’t require glue to adhere to surfaces.
In order to give more precise information and aesthetically pleasing packaging, producers are currently searching for novel ideas. Shrink sleeves for full containers provide greater versatility in terms of appearance and design, giving them a competitive edge.
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What Drives the Growth of the Full Container Shrink Sleeves Market?
An attractive and quality labelling can appeal to the customers to buy the product and also leaves a good impression on the brand. The full container shrink sleeves are anticipated to adhere to these requirements mentioned above leading to steady growth of the shrink sleeves market.
The full container shrink sleeves cover the entire product from top to bottom changing the appearance of the product if in case an old product is to be re-branded. The shrink sleeves do not use any adhesive which makes the product re-usable.
At the same time, the full container shrink sleeves also ensure there is no tampering in the product giving an impression of safety that the product is secure and nothing happened to it during the distribution process or that it was not used by anyone.
What Restraints the Growth of the Full Container Shrink Sleeves Market?
The downside of using full container shrink sleeves is the recycling part after usage. In the era of sustainability, products that can be recycled are more preferred by the manufacturers and the consumers. The raw materials used in the process such as PET is difficult to recycle because it is a typically heavier weight film which might tend to leave out the residue when sunk in water causing it to clump and affecting marine life.
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How is the Full Container Shrink Sleeves Market Making Sustainability Easier for the Consumers?
Even though the raw material used in the manufacturing of shrink sleeves are not aided for recycling, technology is improving day by day to make this process easier. Firstly the shrink sleeves are supposed to be removed before recycling the plastic or any container. To help with this, a zipper is merged into the shrink sleeve making it easier for the consumer to remove the shrink sleeve before dumping the container.
The shrink sleeve is nowadays developed in such a way that they made to float during the recycling process in a separate water tank enabling better material and ink separation from the shrink sleeves into the recycling stream.
How has Covid-19 Impacted the Growth Of The Full Container Shrink Sleeves Market?
Covid 19 impacted a lot of industries causing the decline of the GDP of the market and the packaging industry overall. Essential products were still supplied but to reduce the cost of spending on the operational process, new innovative ideas for packaging was taken into consideration.
Instead of directly printing on the containers or applying labels, manufacturers switched to full container shrink sleeves temporarily. With time the advantages of the shrink sleeves started to drive the growth of the market due to shorter lead times, lower minimums, reduced costs, and less inventory.
The full coverage of the product and the tamper-proof packaging also acts as a huge benefit at the time when consumers are adapting to products that promote safe hygiene.
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Key Segments of Full Container Shrink Sleeves Market Covered in the Report
Based on the Material:
- Polyethylene (PE)
- Polyvinyl Chloride (PVC)
- Polyethylene Terephthalate (PET)
- Polylactic Acid (PLA)
- Others
Based on End-use:
- Food & Beverage
- Pharmaceuticals
- Household
- Personal Care & Cosmetics
- Others
Based on Region:
- North America
- Latin America
- Europe
- South Asia
- East Asia
- MEA
- Oceania
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