Nutraceutical is a category of food & food supplements, which refers to a food that has additional health benefits. This may include a food product that is offered in medicinal form. The nutraceutical flexible packaging aims to desire to extend shelf life and to regulate the freshness and potency of the nutraceutical product.
Nutraceutical flexible packaging allows protection from moisture, oxidation, bacteria, microbes, and other threats to protect the product and maintain the product integrity. Flexible packaging gives multiple benefits over rigid packaging in saving space, lightweight, and consumes fewer energy savings in the transportation process.
Also, the nutraceutical flexible packaging controls chemical reactions, unpleasant odour, and harmful bacterial effects. Flexible nutraceutical packaging provides visibility to the product coupled with the easy handling of the product during transportation.
Bags and Pouches are highly preferred for storing protein powders and other granules. Advanced packaging technology in flexible nutraceutical packaging like vacuum skin packaging (VSP) and modified atmosphere packaging (MAP) formats is forecasted to grow the market shortly.
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Competitive Landscape
Key players such as
- Amcor Ltd.
- Mondi Group Plc.
- Sonoco Products Company
- Constantia Flexibles Group GmbH
- Comar LLC
- Gerresheimer AG
- MJS PACKAGING
- Glenroy, Inc.
- NuEra Nutraceuticals Inc.
- Hughes Enterprises
- PolyOne Corporation
- Wasdell Packaging Group
- Others
are actively involved in offering vegan protein for different applications.
What are the Key Trends Impacting Growth of the Nutraceutical Flexible Packaging Market?
The technology advancement in terms of flexible packaging with moisture protection and chemical protection acts as the shield to the nutraceutical product.
Also, the new packaging technology protects the nutraceutical product from the harmful effects of the weather and other external factors owing to the sensitive nature of the product which is likely to get damaged due to exposure to the sunlight and moisture while transportation and storage of the nutraceutical product.
Also, the multi-layered flexible packaging in nutraceutical products is anticipated to uplift the market in the coming days.
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How Increasing Consumer Shift towards Health and Wellbeing is Amplifying Sales?
The increasing consumer demand and consumer focus on health and wellbeing are uplifting the demand for dietary supplements and functional foods are pacing up the market for nutraceutical flexible packaging. Also, the proven benefits of nutraceuticals in increasing critical health issues such as diabetes, cardiovascular diseases, hypertension, osteoarthritis, etc. are growing the market for nutraceutical flexible packaging.
Also, the young generation who is extensively dependent on the gyms and fitness clubs for body fitness rely on the use of nutraceutical products to maintain the strength of the body which in turn have the scope to increase the market for nutraceutical flexible packaging.
Key Segments of Nutraceutical Flexible Packaging Market Covered in the Report
Based on Material Type:
- Plastic
- Glass
- Metal
- Paper
Based on Product Type:
- Bottles
- Cans and Jars
- Bags and Pouches
- Cartons
- Stick packs
- Blister packs
Based on Application:
- Functional food
- Functional beverages
- Minerals & vitamin capsules
- Protein powders
- Herbs
- Others
Based on the Region:
- North America
- Latin America
- Europe
- South Asia
- East Asia
- Oceania
- Middle East & Africa
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