The Breast Pumps Market sales are predicted to grow at a CAGR of 4.6% from 2022 to 2030, reaching a market worth of US$ 2.45 billion by the end of that year, up from US$ 1.72 billion in 2022. Spending on healthcare has grown significantly in emerging economies. This can be due to advancements in medical technology and changing lifestyles, which are driving up urban women’s desire for breast pumps.
WHO reports that worldwide healthcare spending increased in 2014 over 2013 by 2.4%. In emerging countries, healthcare spending is increasing at a 5% annual rate. Increased healthcare spending is anticipated to increase women’s use of breast pumps globally, particularly in Asia Pacific.
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Around three months after giving birth, 85% of breastfeeding women are using breast pumps. Additionally, debates in the market suggest that the accessibility of breast pump ancillary goods will promote the use of electric breast pumps in developed economies. In this regard, makers of baby products are increasingly selling whole packages of breast pumps that include other pump-related products like nursing bras and breast pumping bras because doing so is always more profitable than doing so separately.
Electrical breast pump packages find more adoption than manual breast pump products due to better volume of output. These innovative solutions are projected to fuel breast pump market revenues in the global electric breast pumps market during the forecast period.
Report highlights the potential factors fueling the revenue growth of the breast pump market globally. A breast pump is a medical device used to elicit breast milk from lactating women. Breast pump products are available in two models, including manual breast pumps and electrical breast pumps. Electric breast pumps are available in two formats: single electric breast pumps and double electric breast pumps.
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This report analyzes total revenue generated through sales of breast pump products, which include manual breast pumps and electric breast pump devices for breast feeding. Breast pump products are increasingly becoming a necessity among working women across the world as the inclusion of women in workforce is increasing globally. Since the last few years, the percentage of working women in workplaces across the globe has been declining (46.2% in 2019 as compared to 50.9% in 1990 as per “Catalyst”).
The Electric breast pump market is more technologically advanced with higher product pricing and low penetration. This category of breast pump comprises few global breast pump manufacturing companies. Potential new entrants in breast pump market are trying to capture and improve their market position by using innovative marketing strategies, such as inorganic growth. Breast pump manufacturers are expanding their product portfolio using latest technologies.
Availability of BPA free breast pump products is fuelling breast pump adoption in developed as well as more the affluent markets in developing regions. In the recent past, breast pump manufacturers have begun offering bisphenol A or BPA-free breast pump products to increase sales. BPA is a chemical used to make milk container or feeding bottle rigid and more resistant and has been associated with adverse health effects, such as neural and fertility issues. Examples of some BPA free breast pump products are Philips Avent Manual Comfort Breast Pump from Koninklijke Philips N.V. and BPA-free breast pumps by Medela, Inc.
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Rapid rise in promotional/supporting campaigns for Breast Pump products is fuelling revenue growth of the breast pump market. In November 2012, leading breast pump manufacturer Medela launched a campaign titled ‘Virtual Human Milk Collection Campaign’ to commemorate Prematurity Awareness Month, where the breast pump manufacturer encouraged and demonstrated the importance of breast milk for infants and babies. Medela has also donated US$ 30,000 worth of breastfeeding related products to various neonatal intensive care units across the U.S.
Key Market Players:
- Koninklijke Philips N.V.,
- Pigeon Corporation,
- Newell Brands,
- Medela Inc.,
- Ameda Inc.,
- Hygeia II Medical Group Inc.,
- Bailey Medical,
- Mayborn Group Ltd. and Linco Baby Merchandise Works Co., Ltd.
- Others
Breast Pumps Market Segmentation:
By Product Type
- Open System Breast Pumps
- Closed System Breast Pumps
By Technology Type
- Electric Breast Pumps
- Single Electric Breast Pumps
- Double Electric Breast Pumps
- Manual Breast Pumps
By End User
- Homecare Settings
- Healthcare Facilities
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