Non-Alcoholic Beer Market Size, Share & Growth Report for 2032

The non-alcoholic beer market is anticipated to increase at a CAGR of 7.8% from 2022 to 2032, reaching US$ 20.4 billion in 2022. Sales of non-alcoholic beers are rising as people become more aware of the negative effects of alcohol consumption. Sales of non-alcoholic beer are anticipated to grow at a strong 7.8% CAGR during the forecast period, as opposed to the 7.2% CAGR seen between 2017 and 2021, according to Future Market Insights (FMI).

Increasing awareness regarding health concerns connected with alcohol consumption is spurring demand for non-alcoholic beverages. Driven by this, non-alcoholic beer is gaining immense popularity over traditional alcoholic drinks.

Wide availability of non-alcoholic beer at supermarkets is expected to augment the growth in the market. Discounted supermarket prices are garnering consumer attention and driving product demand through this sales channel in a number of locations.

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Apart from the health concerns, the millennial generation’s propensity to try different flavors in mixed brews and beverages is also fueling sales of non-alcoholic beers. Consumer interest in ethically and organically derived products is growing, which is anticipated to create opportunities for growth in the market.

Also, the emergence mindful drinking trend will provide impetus to sales in the market. Consumers who want to reduce alcohol consumption no longer have to compromise on taste because the overall quality of no-alcohol alternatives has improved over time.

“Increasing availability of non-alcoholic beers at online retail channels, along with growing interest in malt-grain based non-alcoholic beverages will drive sales in the market over the forecast period,” says the FMI analyst.

Key Takeaways:

  • Based on product type, sales of alcohol-free beers are expected to remain high over the forecast period.
  • In terms of sales channels, indirect channels such as supermarkets and online retail platforms will remain most lucrative.
  • By material, demand for malted-grain non-alcoholic beer will gain traction at a considerable pace through 2032.
  • Sales in the U.S. non-alcoholic beers market will account for 23.6% of the total market share in 2022.
  • Demand for non-alcoholic beers in the China market will increase at a 7.4% CAGR over the forecast period.

Competition Landscape

Some of the leading companies offering non-alcoholic beer Big Drop Brewing Co., Anheuser-Busch InBev, Heineken N.V., Bernard Family Brewery Inc., Moscow Brewing Company, Carlsberg A/S, Suntory Beer, Erdinger Weibbrau, Arpanoosh CO, Krombacher Braueri, and others.

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Non-Alcoholic Beer Market by Category

By Product:

  • Alcohol-Free
  • Low Alcohol

By Category:

  • Plain
  • Flavored

By Material:

  • Malted Grains
  • Hops
  • Yeasts
  • Enzymes
  • Others

By Sales Channel:

  • Convenience Stores
  • Liquor Stores
  • Supermarkets
  • Restaurants & Bars
  • Online Stores

By Region:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • MEA

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Key Questions Answered in the Report

  • What is the current global non-alcoholic beers market size?
  • At what rate is the non-alcoholic beer market growing?
  • What is the North America non-alcoholic beer market outlook?
  • At what rate will demand for non-alcoholic beer grow in Europe?
  • What are the key trends driving the non-alcoholic beers market?

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About Future Market Insights (FMI)

Future Market Insights, Inc. is an ESOMAR-certified business consulting & market research firm, a member of the Greater New York Chamber of Commerce and is headquartered in Delaware, USA. A recipient of Clutch Leaders Award 2022 on account of high client score (4.9/5), we have been collaborating with global enterprises in their business transformation journey and helping them deliver on their business ambitions. 80% of the largest Forbes 1000 enterprises are our clients. We serve global clients across all leading & niche market segments across all major industries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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