Sun Care Market will reach a value of USD 23,834.6 Million by 2032 at a CAGR of 6.3%

The sun care market is estimated at USD 12,963.2 Million in 2022 and is projected to reach USD 23,834.6 Million by 2032, at a CAGR of 6.3% from 2022 to 2032. Share of sun care market in its parent market (skin care products is ~30%-35%).

Global demand for sun care products market witnessed a decline in 2020, but the long-run prospects continue to be positive, according to a study by Future Market Insights (FMI). The study opines that market can see pre-COVID level activity in 2019.

FMI analysts opine that organic – which has made deep inroads into many F&B and cosmetics categories – is also making a mark in the sun care products landscape, with many consumers diligently checking labeling to know the ingredients.

The market has witnessed steady growth in the past few years, especially on the account of active ingredient incorporation, and the development of multifunctional formulations, which not only protect the user from the sun, but also provide skin lightening and anti-aging characteristics, which are also likely to boost growth.

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Nanoparticles such as zinc oxide and titanium dioxide are finding application in sun care product formulations, enabling uniform application, lower residue and higher product efficacy, which is considered to help in popularity of these products among potential buyers.

Strict regulations associated with ingredients and labeling in the North American and European industries, coupled with lower awareness about the risks of sunlight exposure in rural areas and developing countries are key challenges for market players.

FMI’s report offers an exhaustive overview, covering key market dynamics. Some of the takeaways from the report include,

  • Market valued at valuation of US$ 1.3 Bn in 2022, with demand slowing down during the coronavirus pandemic
  • Sun care creams expected to remain highly sought-after on the back of easier application, and potential for optimized skin nutrition profiles
  • Sales of sun care products higher in women as compared to men
  • US and EU4 key to growth. However, many countries in Asia Pacific are displaying highly lucrative opportunities for manufacturers for geographical expansion.

“Manufacturers have transitioned to natural and organic ingredients to appeal to new consumer demographics. In addition, the extraction of natural ingredients provides better margins through cheaper raw materials,” said a lead analyst at FMI.

Covid-19 Impact on Sun Care Products Market

The global personal care and cosmetic industry has felt a substantial impact of the coronavirus crisis. Sales in the first half of 2020 have been largely weak. In addition, the large number of retail store closures have also affected the market.

Consumer priorities to spend discretionary income on essential commodities, coupled with the reduction in travel and outdoor recreational activities during the crisis are likely to hold back sales.

On the other hand, online sales of sun care products will witness strong growth, partially offsetting losses incurred by in-store sales.

Recovery of conventional sales and distribution is likely to be gradual. Market players are pushing for changes in promotion including significant discounts to move unsold seasonal inventory in the near term.

Who is Winning?

In its study, FMI has scrutinized the different strategies deployed my major companies participating in the sun care products market. Leading market players are focused on the development of novel formulations and strategic geographical and capacity expansion with acquisitions being a major area of focus.

Some of the key players in the market include Johnson & Johnson, Shiseido Company Limited, Beiersdorf AG, Loreal SA, The Procter & Gamble Company, Unilever, The Estee Lauder Companies Inc., Lotus Herbal Pvt. Ltd., Avon Products Inc., and Bayer AG, among others.

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Global Sun Care Market by Category

By Product Type:

  • Sunscreen
  • After Sun Care
  • Self-Tanning Products

By Packaging Type:

  • Bottles/Jars
  • Pumps & Dispensers
  • Tubes
  • Other Packaging Types

By Age:

  • Adult
  • Kids

By Nature:

  • Organic
  • Conventional

By Sales Channel:

  • Hypermarkets/Supermarkets
  • Specialty Stores
  • Multi-Brand Stores
  • Pharmacy/Drug Stores
  • Department Stores
  • Convenience Stores
  • Online Retailers
  • Other Sales Channels

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • MEA

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About Future Market Insights, Inc.
Future Market Insights, Inc. is an ESOMAR-certified business consulting & market research firm, a member of the Greater New York Chamber of Commerce and is headquartered in Delaware, USA. A recipient of Clutch Leaders Award 2022 on account of high client score (4.9/5), we have been collaborating with global enterprises in their business transformation journey and helping them deliver on their business ambitions. 80% of the largest Forbes 1000 enterprises are our clients. We serve global clients across all leading & niche market segments across all major industries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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