Europe Kids Sports Equipment And Accessories Market is Expected to Grow at a CAGR of 6.4% in 2032

The global kids’ sports equipment and accessories market is expected to reach a valuation of US$ 3,518 Million in 2022.The Kids’ sports equipment and accessories products are projected to expand at a robust CAGR of 4.7% between 2022 and 2032, totaling around US$ 5,568.8 Million by the end of 2032.

Gripping a considerable market size in the global sports equipment and accessories industry, the kids’ sports equipment and accessories market is growing sustainably since the past few years. The key factors positively influencing the global market include increasing popularity of ball sports among kids, innovation of kids’ sports apparel and accessories, and booming acceptance of ecommerce retailing.

However, throughout the forecast period 2016-2026, the market is estimated to thrive at a single digit CAGR, owing to a few strong restraints. While the U.S. will continue to be the largest market, ball sports is expected to be get the largest sales opportunities to the market, over 2016-2026.

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Key Market Drivers

Growing popularity of ball sports such as football/soccer and basketball among kids and their parents has been a key driver fuelling the growth of kids’ sports equipment and accessories market. In addition, the increasing number of sports competitions and participatory tournaments organised by schools worldwide is also reported to bolster the demand for sports equipment and accessories for kids.

Easy availability of trendy sports accessories and a wide variety of equipment especially designed for kids, can be another factor driving market growth. The market since the past decade has been witnessing remarkable R&D on athletic apparel, footwear, and other products for children, which is also a positive force driving their demand in the market.

Establishment of ecommerce players in the market is also an ascending influencer, as parents find it convenient to browse, select, and order their favourite sports accessories and equipment for their kids. There are some exclusively online products available for limited time, which further account for more sales of sports equipment and accessories.

World Cup matches, Commonwealth Games, Olympics, and several leagues and international sports commencing throughout the year seem to inspire kids, due to which they look forward to indulge in their favourite sport. Media is found to be a crucial factor here for more effective advertising and promotion of such events and thereby contributing to market growth.

Major Restraints to Market Growth

  • Tightening Sports Budgets of High Schools

Around 25% of public high schools in the U.S. are on a low sports budget and if the scenario continues, there is a possibility of not organising any sports or athletics tournaments by them, through 2020. The U.S. being the largest market for kids’ sports equipment and accessories, it is expected to hold a major descending impact on the market sales.

  • Expensive prices

According to a research by “USA Families in Sports Lab” conducted in 2014, the average annual family financial investment in youth sports was around 2% of the average family’s gross annual income. Some affluent parents also invest over 10% of their gross annual income in their kids’ sports equipment and accessories. Growing costs might play a growth restraint for market in the U.S. as well as most of the developing nations.

  • Popularity of Online/Video Games

Children today are tech-savvy and more inclined toward playing online or video games at a particular age. This tendency is a major restraint if continues.

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Market Trends Forecast

  • Cricket bats are high in demand, anticipated to capture a big market by 2026.
  • The use of an integrated sensor in cricket equipment that can measure the performance of an athlete, is an emerging trend in cricket.
  • The demand for eco-friendly skateboarding equipment is an ongoing trend, expected to continue over the forecast period.
  • Youth sports tourism, which was not even a part of the world’s sports strategy and planning till the past decade, is currently a growing trend in many national governments. It alone forms a US$ 7 Bn market in the U.S. travel industry.

Key Players in the Market

Some of the key international players in the global kids’ sports equipment and accessories market are Nike Inc., JD Sports Fashion Plc., Adidas A.G., PUMA S.E., and Cabela’s Inc.

The demand for skateboarding footwear and apparel market is growing since the past few years. Owing to this popularity, major industry players, including Adidas and Nike have started leading the skateboarding footwear market.

The report covers exhaustive analysis on

  • Kid’s Sports Equipment and Accessories Market Segments
  • Kid’s Sports Equipment and Accessories Market Dynamics
  • Kid’s Sports Equipment and Accessories Market Size, 2012 – 2014
  • Kid’s Sports Equipment and Accessories Market Size & Forecast 2016 to 2026
  • Supply & Demand Value Chain
  • Kid’s Sports Equipment and Accessories Market Current Trends/Issues/Challenges
  • Competition & Companies involved
  • Technology
  • Value Chain
  • Kid’s Sports Equipment and Accessories Market Drivers and Restraints

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain.

The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

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Kids’ Sports Equipment and Accessories Market: Segmentation

segmenting the market based on the type of sport, equipment and accessories, age group, price, distribution channel, and geographical region.

On the basis of the type of sports, the market is segmented as

  • outdoor sports
  • indoor sports
  • fitness sports
  • soccer
  • cricket
  • baseball
  • netball
  • tennis
  • badminton
  • table tennis
  • carom
  • air hokey,
  • others

Based on the fitness equipment and accessories, the market can be segmented into

  • machines
  • bench
  • light weight dumbbells
  • others

According to the age group of kids, the sports equipment and accessories market is segmented into

  • 6 to 9 years old
  • 10 to 12 years old
  • 10 to 12 years old

By price, the market is segmented into

  • low
  • medium
  • high price

On the basis of distribution channel, the market segmentation includes

  • offline market
  • online retailing market
  • light weight dumbbells
  • exclusive stores
  • sports equipment stores
  • others

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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