This Pet Rugs Analysis market study offers a comprehensive analysis of the business models, key strategies, and respective market shares of some of the most prominent players in this landscape.
Along with an in-depth commentary on the key influencing factors, market statistics in terms of revenues, segment-wise data, region-wise data, and country-wise data are offered in the full study. This study is one of the most comprehensive documentation that captures all the facets of the evolving Pet Rugs Analysis market.
This Pet Rugs Analysis market study offers a comprehensive analysis of the business models, key strategies, and respective market shares of some of the most prominent players in this landscape.
Along with an in-depth commentary on the key influencing factors, market statistics in terms of revenues, segment-wise data, region-wise data, and country-wise data are offered in the full study. This study is one of the most comprehensive documentation that captures all the facets of the evolving Pet Rugs Analysis market.
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Pet Rugs Market: Overview
Rugs plays a crucial role in accentuating the look of the room. They add warmth to the room giving a fresh look. Also, it absorbs sound from hardwood floors face. However, pets can quickly wreak havoc rugs by chewing or tugging at the threads, contaminate it with the mud, dirt or grease associated with their paws, or may poop or pee on it.
Hence, pet rugs market emerges. Pet rugs are those rugs that are pet proof or pet friendly. Usually, pet rugs are machine washable, water repellent, and stain-resistant. These advantages of pet rugs makes them apt to use in any home or office wherein pet animal is present.
According to Society for Consumer Research, 57 percent of consumers own a pet globally. And the pet ownership rate is increasing over the years. Moreover, increased disposable income of consumers have initiated renovation activities. Consequently, consumers are demanding more pet rugs. There is rising trend for eco-friendly rugs in the market.
Consumers are demanding sustainable fabrics due to rising ecological protection awareness. Manufacturers in pet rugs market are highly investing in product development in response to growing consumer interests.
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Pet Rugs Market: Market Dynamics
The growing housing constructions, rise in renovation and remodeling activities, growing interest of consumers in home décor are some of the factors fuelling the growth of pet rugs market. Polypropylene pet rugs are more preferred among consumers due to its durability and longevity. Also, polypropylene pet rugs are easy to maintain. Creative designs and bright colors of carpets have growing traction in pet rugs market.
Since developed countries have high penetration rate, market players have now turned to developing countries. Manufacturers are developing in R&D to develop pet rugs in affordable prices to penetrate developing countries like India, and China and attract the considerable customer base. Availability of sustainable clothing in a variety of attractive designs, different colors, and stylish prints is further complementing the pet rugs demand.
Higher pricing is the major constraint for pet rugs market although manufacturers are focusing to reduce its prices. Lack of awareness on proper selection of rugs when pets are a member of family is another obstacle resulting in lower penetration rates among consumers in developing countries.
Market players need to strategize to maintain high quality of rugs in economical prices. Moreover, their marketing strategies are estimated to play a vital role in attracting large customer base of developing countries.
Pet Rugs Market: Regional Outlook
North America holds a significant share in pet rugs market owing to the fact stated by National Pet Owners Survey that sixty-seven percent of U.S. households own a pet. North America is a developed market for pet rugs. Although Latin America ranks first in pet ownership according to Society for Consumer Research, the number of consumers are relatively less for pet rugs.
However, pet rugs market is estimated to grow over the forecasted years owing to growing awareness among consumers on various pet friendly rugs availability in the market. Pet rugs market is expected to boost in Europe region due to growing renovation activities by house-owners. East Asia and South Asia are anticipated to the most emerging regions for pet rugs market owing to increasing number of pet ownerships.
Oceania pet rugs market have a high penetration rate since Australia is one of the highest pet ownership country. The Middle East and Africa (MEA) is estimated to witness moderate growth for pet rugs market.
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Pet Rugs Market: Key Players
Some of the major players in the pet rugs market Mohawk Industries, Ruggable, Pet Friendly Rugs, Miss Amara, FA Management Enterprises, Inc., Dean Flooring Company, LLC, The Rug Company, Company C, Beijing Home Value Co., Ltd, Devgiri Export LLC, Mac Carpet, MERINOS HALI SAN VE TIC AS, Linen Rugs, Damco India Pvt. Ltd., N.C. John & Sons (P) Limited, and among others.
These market players are estimated to expand geographically and strengthen their product portfolio by developing creative products, thereby propelling the global pet rugs market.
Pet Rugs Market: Market Segmentation
The pet rugs market is segmented into material, rug type, size, shape, end use, sales channel, and regions.
Based on material, the pet rugs market is segmented into:
- Polypropylene
- Wool
- Cotton
- Polyester
- Nylon
- Other materials
Based on rug type, the pet rugs market is segmented into:
- Indoor
- Outdoor
Based on size, the pet rugs market is segmented into:
- 3’ * 5’
- 5’ * 7’
- 6’ * 9’
- 8’ * 10’
- 2’ * 15’
Based on shape, the pet rugs market is segmented into:
- Rectangular
- Round
- Runner
Based on end use, the pet rugs market is segmented into:
- Residential
- Commercial
Based on sales channel, the pet rugs market is segmented into:
- Direct Sales
- Indirect Sales
- Supermarket/Hypermarket
- Specialty Stores
- Online Retailers
- Others
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