Asia-Pacific Emerging as an Opportunistic Dry Electrostatic Wipes Market

The sales of dry electrostatic wipes market expanded at a Y-o-Y growth rate of 10.5% in 2022, up from US$ 1.9 Billion in 2021. As of 2022, the market is forecast to reach a valuation of US$ 2.1 Billion. Furthermore, from 2022-2032, sales are expected to incline at a CAGR of 12.13% to reach US$ 6.6 Billion.

In 2021, the Asia Pacific market was worth US$ 1.3 Billion. Because of increased consumer spending and rising middle-class income, Asia Pacific is expected to dominate the Dry Electrostatic Wipes market share region. Large infant populations in India and China, combined with shifting purchasing preferences for premium baby care items, drive up demand for baby sanitary products.

Dry electrostatic wipes is one such cleaning product that has been developed by companies to differentiate themselves from other key players. Dry electrostatic wipes act as a dust magnet. They create an electrostatic charge, which attracts dust, dirt, allergens as well as the hair found on floors and other surfaces. Over the last few years, the dry electrostatic wipes market has benefited from introducing novel dry electrostatic wipes with innovative features.

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Reasons for Covering Dry Electrostatic Wipes Market Title

Changing lifestyle has pushed consumers to look for products that save time. Thus, demand for nonwoven cleaning wipes is increasing at a rapid pace. Companies are increasingly investing in research and development activities to expand their product portfolio through new product launches. These are some of the factors that will influence the growth of the dry electrostatic wipes market in near future.

Additionally, rapidly new product developments leading to introduction of task-specific performance features, rapidly growing advanced nonwoven base technology and frequently changing consumers buying habits due to product availability, innovation and financial considerations are some of the other factors fueling the growth of the dry electrostatic wipes market during the forecast period.

However, availability of alternatives to dry electrostatic wipes and high cost of disposable wipes as compared to conventional shop towels are some of the other important factors that may hinder the growth of dry electrostatic wipes market during the forecast period.

Global Dry Electrostatic Wipes Market: Key Players

Some of the key players operating in the global dry electrostatic wipes market are Kimberly-Clark Worldwide, Inc., Chemtronics Company, Electrocomponents PLC, SDI Systems Division, Inc., Pascoes Pty Ltd., Procter & Gamble Co., Contec, Inc. and Butler Home Products, LLC.

During the forecast period, the demand for dry electrostatic wipes from electronics manufacturers, medical devices manufacturers and other industries where managing of electrostatic charge buildup is critical will increase.

Rapidly increasing use of dry electrostatic wipes in both consumer and industrial markets due to ease of use, portability, disposability and minimized risk of cross-contamination are some of the leading factors that will drive the growth of the global dry electrostatic wipes market. Moreover, advanced features associated with dry electrostatic wipes, such as antistatic properties, low in particle generation and chemical extractability, will also add to the growth of dry electrostatic wipes market.

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Opportunities for Global Dry Electrostatic Wipes Market Participants

Various developing countries, such as India and China, are experiencing rapid economic and industrialization expansion which will create opportunities for dry electrostatic wipes used in different manufacturing processes. Additionally, the expanding hygiene industry and rise in online sales channels which are expanding at an unprecedented rate globally will also give a major boost to the market, thereby creating opportunities for various prominent players in the dry electrostatic wipes market to go digital to expand their customer base by connecting with new consumers frequently.

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: regional markets, packaging, base material and sales channel.

The study is a source of reliable data on:

  • Dry electrostatic wipes market segments and sub-segments
  • Dry electrostatic wipes market trends and dynamics
  • Supply and demand
  • Dry electrostatic wipes market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)

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The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Global Dry Electrostatic Wipes: Market Segmentation

On the basis of packaging, the global dry electrostatic wipes market has been segmented as –

  • Below 20 Wipes/ Bag
  • 30-50 Wipes/ Bag
  • 60-80 Wipes/ Bag
  • 80-100 Wipes/ Bag
  • 100 And Wipes/ Bag

On the basis of material, the global dry electrostatic wipes market has been segmented as –

  • Knitted
  • Nonwoven
  • Woven

On the basis of sales channel, the global dry electrostatic wipes market has been segmented as –

  • Hypermarkets/Supermarkets
  • Specialty Stores
  • Multi-brand Stores
  • Online Stores
  • Independent Small Stores

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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