In 2021, the Sextech and Sexual Wellness market was estimated to be worth around $400 million USD. With a projected CAGR of 18.9% over the next ten years, the market is expected to be worth nearly US$ 2.8 billion by the end of 2032. The increasing number of people suffering from sexually transmitted diseases (STDs) has increased demand for Sextech and Sexual Wellness.
It is projected that the women segment by end-user will account for a CAGR of 18.9% during 2022 – 2032. The increasing awareness regarding sexual wellness and the surge in the cases of sexually transmitted diseases (STDs) is an advantageous attribute for the Global Sextech and Sexual Wellness Market.
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The US to Command the Larger Proportion of Sextech and Sexual Wellness Market throughout the Analysis Period
The U.S. commands 29% of the market share and is expected to keep that position intact with an absolute opportunity growth of US$ 821 Mn to reach a valuation of US$ 650.1 Mn by 2032. Owing to the rapidly increasing cases of sexually transmitted infections (STIs), the Sextech and Sexual Wellness market is likely to be benefitted in the region
Sextech and Sexual Wellness Market: Competition Insights
Currently, Sextech and Sexual Wellness manufacturers are largely aiming at adopting strategies such as mergers, acquisitions, and partnerships. They are working towards finding a balance between expanding their product portfolio and capitalizing on the growing market demand. The key companies operating in the Sextech and Sexual Wellness market include Aireal, Alphabet, Apple, Atheer, Facebook, SkiiMoo Tech, Coral, MyMuse, Giddy, Erika’s Confession App, Dame, Revaginate, Handi, Maude, Perfect V, Fur, Lovehoney Group, Doc Johnson Enterprises, Reckitt Benckiser Group Plc., HLL Lifecare Ltd., Karex Berhad, TENGA Co. Ltd., By Adam & Eve Stores, LifeStyles, BioFilm Inc., Bijoux Indiscrets, Intimate Organic, FUJI LATEX Co. Ltd., and Emjoy.
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The key recent developments of Sextech and Sexual Wellness manufacturers are as follows:
- In July 2022, ‘It’s A Match’, one of its kind liquid vibrator was launched by Bijoux Indiscrets aiming toward female sexual wellness.
- In July 2022, Lovehoney Group launched a virtual sexual wellness space in the Metaverse. The rationale behind its launch is the availability of a safe, personal and private space for consumers in order to go through sexual wellness products.
- In June 2022, Reckitt Benckiser Group Plc., officially collaborated with Amazon Advertising for testing, identifying, and enhancing their brand reach and consumer portfolio. Additionally, they have also partnered with Amazon Business in order to avail its website and e-commerce portfolio to further its consumer reach.
- In June 2022, TENGA Co. Ltd. announced the launch of the new lineup of SD CUPs and the renewal of its existing U.S. CUPs with enhancements and additional features for further customer satisfaction and convenience.
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Key Segments Covered In Market Survey
The Sextech and Sexual Wellness Market are segmented based on distribution channel, end user, and region.
By Product:
- VR Porn
- Bluetooth Enabled Sex Toys
- Pornography Video Scripting
- Remote Sex Interfaces
- Sex Robots
By Distribution Channel:
- Specialty Stores
- Direct Sales
- Online Stores
By End User:
- Men
- Women
- LGBT Community
By Region:
- North America
- The US
- Canada
- Asia Pacific
- China
- Japan
- South Korea
- India
- Europe
- Germany
- UK
- France
- Russia
- Italy
- The Middle East and Africa (MEA)
- South Africa
- Saudi Arabia
- UAE
- Nigeria
- Egypt
- Latin America
- Mexico
- Brazil
- Argentina
- Colombia
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