Zipper pouches will emerge as top-selling packaging solutions in the packaged food industry in the coming decade. In its latest study Future Market Insights (FMI) predicts sales to expand at a CAGR of 5.3% between 2021 and 2031. The overall valuation of the market is projected to surpass US$ 2.1 Bn by the end of 2021.
Disruptions in the supply chain following the outbreak of the coronavirus and consequent restrictions on movement and transport have negatively impacted sales. However, recovery is likely through 2021 and beyond. Expansion of the packaged food industry and the ever-growing demand for fresh produce will offer ample growth opportunities to manufacturers in upcoming years.
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Zipper pouches are accepted worldwide because they are both re-sealable and re-usable. These products also offer strong barriers to external atmosphere and temperature fluctuations. Applications of zipper pouches in the pharmaceutical, cosmetics, and personal care industries are gaining traction.
Marketers and retailers are able leverage zipper pouches to fulfil demand for packaging aesthetics. Also, consumer convenience through clear packaging attributes is likely to fuel demand for the foreseeable future.
In recent years, manufacturing giants have shifted their focus on the use of recyclable raw materials such as polyethylene (PE), polyvinyl chloride (PVC) and polypropylene (PP). Improvements in machinery have enabled large scale production with minimal waste.
Largely, the zipper pouch market is projected to grow supported by the usage of sustainable materials and green practices by producers and end-use industries.
Key Takeaways from the Zipper Pouch Market Study
- Stand up zipper pouches account for more than 79% market value, owing to relative ease of use.
- In North America, the U.S. holds a market share of almost 89% in 2021, driven by a matured packaged food sector.
- The zipper pouch market in Germany is anticipated to exhibit a growth rate of 5% supported by the large-scale manufacturing sector of the country.
- India is a fast-growing market in APEJ, driven by a large consumer base and changing consumer food and beverage consumption trends.
- Zipper pouches are most widely used packaging various types of food products, as it holds almost 76% of market share in the year 2021.
“Expansion of the global zipper pouch market is largely driven by a surge in demand for packaged foods. The need to preserve food items and offer protection against harsh atmospheric conditions have aided developments in the industry. Most manufacturers are focusing eco-friendly raw materials and sustainable practices for producing making zipper pouches” says the FMI analyst.
Shifting Consumer Preference Towards Resealable Packaging Drives Demand
The trend of stand-up pouches is driven by consumer preference for lightweight, portable, and resealable products. Companies are focusing on developing reusable, recyclable, and durable pouches.
These stand-up pouches are specially made with polyethylene terephthalate, polyethylene or Ethylene Vinyl Alcohol (EVOH) with integrated zippers and are also available in partially transparent variables.
The product is lightweight, recyclable and is mainly used for packaging dry and frozen food. This shift in packaging trends is resulting in a surge in adoption of zipper pouches with significant demand arising from household applications.
Zipper Pouch Market by Category
By Product Type:
- Stand Up Zipper Pouch
- Flat Zipper Pouch
By Material Type:
- Plastic
- Polyethylene (PE)
- Polypropylene (PP)
- Polyvinyl Chloride (PVC)
- Aluminum Laminates
- Paper
- Others
By Closure Type:
- Slider Zip
- Press to Close
By End Use:
- Food
- Fruits & Vegetables
- Meat, Poultry & Sea Food
- Bakery & Confectionery
- Ready-to-eat food
- Dairy Products
- Cereals
- Pet Food
- Pharmaceuticals
- Cosmetics & Personal Care
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Zipper Pouch Market Landscape
Key players contribute 20-30% of the global market. Market leaders are largely engaged in strategies to expand production capacity while investing in material innovations to improve on packaging barrier properties.
Berry Global Group, Amcor plc and Rengo Co. Ltd., Transcontinental Inc., C.I. Takiron Corporation and Novolex Holdings, LLC are some of the leading players in the zipper pouch market
