Baby Carriers Market – Key Players & Growth Strategies Adopted by Them

The global Baby carriers are soft padded carriers that can be carried on shoulder to carry babies. These carriers are becoming more predominant for carrying and supporting the babies as is allows parents to keep their hands and shoulder free while carrying babies.

Increasing awareness regarding child safety has been encouraging parents towards the purchase of such products including baby carriers.

Baby carriers are safe to use, comfortable to wear, breathable, sweat-absorbent and allow healthy hip positioning for baby. Furthermore, the ability of baby carriers to provide comfortable seating arrangement for babies without the risk of suffocation makes it an ideal choice for carrying babies.

The rising demand for baby carriers across the globe due to its ease of applicability and safety features is propelling the market growth astonishingly. Overall, the global outlook for baby carriers market is expected to remain positive throughout the forecast period.

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Baby Carriers Market: Dynamics

Increase in purchasing power of the middle-class group in developing as well as developed regions on children safety is one of the prime factors that is generating substantial demand for baby carriers.

Baby carriers allow parents and baby caretakers to carry baby safely while doing daily works and going outside for shopping and other purposes. An increase in the number of working mothers in countries like the U.S., China, Canada and India has raised the average customer spending on such baby care products.

Nowadays, these baby carriers are also available on several online platforms. Rising penetration of E-commerce sector across the globe in recent years has raised the popularity of baby carriers among the end-users.

Improperly positioned carriers may give parents and babies back issues or create other areas of soreness, particularly with the long period of wear. On the other hand, baby carriers offer sufficient flexible movement for the parents and also facilitates the breathing process for babies.

Rising adoption of sturdy yet safe and secure carriers is anticipated to accelerate the baby carriers market growth in upcoming years. However, premium prices associated with baby carriers is one of the factors that can hinder the market growth to a certain extent.

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Also, due to rapid spread of novel COVID-19 across the globe, several hypermarkets, retail stores and malls are operating at reduced capacities in most regions, which is projected to hamper the supply and sales of baby carries for a certain period.

Overall, the global baby carriers market is anticipated to expand with a notable CAGR during the forecast period.

Baby Carriers Market: Regional Outlook

In terms of market growth and share, The East Asia and South Asia regions are anticipated to hold a significant portion of baby carriers market share during the upcoming years.

Larger urban population, growing disposable income of middle-class group led to the high adoption of baby carriers, especially in India and China which in turn projected to propels the demand for baby carriers.

Increasing adoption of innovative baby products including baby carriers in North America is a key factor that positively influencing the growth of baby carriers market in the region.

Moreover, further improvisation and penetration of E-Commerce and retail industry in North America and Latin America regions are also contributing considerably to the baby carriers market growth.

European countries are expected to follow the East Asia region in terms of market growth. Increasing customer spending towards baby care products is further fueling the growth of the Europe baby carriers market.

Along with that, the MEA region is projected to offer an ample amount of opportunities to the baby carriers manufacturers to maximize the sales on the back of increasing childbirth rate, increasing disposable income and other factors.

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Baby Carriers Market: Key Players

  • MATEX
  • KOKADI GmbH & Co. KG
  • Ergobaby
  • Welcome Enterprise
  • Anmol baby
  • Eclat Global Biz LLP
  • Rishav Handicraft
  • The Boppy Company, LLC.

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain.

The report provides an in-depth analysis of parent market trends, macroeconomic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

Regional Analysis Includes

  • North America
  • Latin America
  • Europe
  • Middle East & Africa (MEA)
  • South Asia
  • East Asia
  • Oceania

Baby Carriers Market: Segmentation

On the Basis of Price

  • Premium
  • Mid-range
  • Economic

On the Basis of End Use

  • Residential
  • Hospitals
  • Others

On the Basis of Sales Channel

  • Manufacturers
  • Distributors
  • Retailers
  • Speciality Stores
  • Hypermarkets
  • Warehouse/wholesale clubs
  • e-retail

About Future Market Insights, Inc.

Future Market Insights, Inc. is an ESOMAR-certified business consulting & market research firm, a member of the Greater New York Chamber of Commerce and is headquartered in Delaware, USA. A recipient of Clutch Leaders Award 2022 on account of high client score (4.9/5), we have been collaborating with global enterprises in their business transformation journey and helping them deliver on their business ambitions. 80% of the largest Forbes 1000 enterprises are our clients. We serve global clients across all leading & niche market segments across all major industries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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